Gumroad vs Shopify Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Gumroad
- 10% + $0.50 per transaction for all sales through your profile or direct links to your customers
- 30% per transaction when new customers find and buy from you through our discover marketplace
- No more tax headaches - we handle everything
- Simplified global selling - we manage international tax compliance
- More time for creating - less time dealing with paperwork
Basic
- Sell online, in person, and in AI chats
- Card rates from 2.9% + 30¢ USD
- AI assistant for commerce: content, insights, store tasks, and more
- Millions of tokens
- Earn up to $5,000 in credits
Grow
- Card rates from 2.7% + 30¢ USD
- Up to 5 staff accounts
- Up to 87% off shipping
- Earn up to $7,500 in credits
Advanced
- Card rates from 2.5% + 30¢ USD
- Up to 15 staff accounts
- Live 3rd-party shipping rates
- Tailor your store by region
- Earn up to $10,000 in credits
Plus
- Card rates from 2.25% + 30¢ USD
- Unlimited staff accounts
- Fully customizable checkout
- Up to 200 POS Pro locations
- Unlimited B2B catalogs
- Priority 24/7 phone support
Gumroad vs Shopify FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Gumroad has a free plan. Shopify doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. Gumroad uses usage-based pricing, while Shopify goes with flat-rate. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Shopify: Shopify sits in the premium middle of the ecommerce platform market — more expensive than WooCommerce (self-hosted, near-zero SaaS cost) but cheaper than full enterprise plays like Salesforce Commerce Cloud. They're not trying to win on price; they're winning on ecosystem, reliability, and the sheer breadth of the app marketplace.
Still deciding? See the best Gumroad alternatives or the best Shopify alternatives, ranked with verified pricing.
Keep tabs on both.
We'll monitor pricing changes for Gumroad and Shopify and let you know when something moves.