Planable vs Sprout Social Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Planable Sprout Social
Starts at $33/mo $99/mo
Number of plans 3 5
Free plan
Free trial
Pricing model hybrid per-seat

Basic

$33/mo
  • 60 posts/ workspace/ month
  • Unlimited users
  • 4 social pages/ workspace
  • 2 types of approval
  • Feed & Calendar views
  • 3 campaigns/ workspace
  • MCP Connector

Pro

Popular
$49/mo
  • 150 posts/ workspace/ month
  • Unlimited users
  • 10 social pages/ workspace
  • 3 types of approval
  • Feed, Calendar & Grid views
  • 10 campaigns/ workspace
  • MCP Connector
  • Public API

Enterprise

Custom
  • Unlimited posts
  • Multi-level approvals
  • Feed, Calendar, Grid & List views
  • Pay by bank/ wire transfer
  • Dedicated account manager
  • Unlimited campaigns
  • SSO integration
  • MCP Connector
  • Public API
  • Social inbox add-on available
  • Analytics add-on available

Essentials

$99/mo
  • Connect up to 5 social profiles
  • Increase your visibility with optimal send times
  • Track performance with profile and post-level reporting

Standard

$199/mo
  • 5 social profiles
  • Consolidated inbox and collaboration tools
  • Keyword and location monitoring
  • Unlimited AI-generated alt text
  • Review management

Professional

Popular
$299/mo
  • Unlimited social profiles
  • Message tagging
  • Extensive competitor, tag and paid insights
  • Enhance Post by AI Assist

Advanced

$399/mo
  • Enhance Reply by AI Assist
  • Sentiment in the Smart Inbox and Reviews
  • The Sprout API and Helpdesk integrations
  • Team productivity and social customer care reports
  • Message Spike Alerts

Enterprise

Custom
  • White-glove onboarding and implementation
  • Plan tailored to your enterprise business
  • Dedicated service for hassle-free SSO setup
  • Priority customer support

Planable vs Sprout Social FAQ

Which one is cheaper?
Planable starts lower at $33/mo, compared to $99/mo for Sprout Social.
Can I use either one for free?
Neither has a free plan. But Planable and Sprout Social offer a free trial.
How do they charge?
Different approach here. Planable uses hybrid pricing, while Sprout Social goes with per-seat. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Planable: At $33-49/mo, Planable sits in the mid-market, undercutting heavyweights like Sprout Social or Hootsuite Team plans that often start north of $100/mo per user. They're clearly courting small-to-mid agencies and marketing teams who want collaboration polish without enterprise-level spend. Sprout Social: Sprout sits firmly in the premium tier of social media management — $99/seat to start is expensive compared to Hootsuite or Buffer, and they're not apologizing for it. They're going after mid-market and enterprise marketing teams who need robust analytics and are willing to pay for a polished product, not bootstrapped creators or SMBs watching every dollar.

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