Statsig vs AppsFlyer Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Statsig AppsFlyer
Starts at $150/mo Custom
Number of plans 3 3
Free plan
Free trial
Pricing model usage-based usage-based

Developer

$0/mo
  • A/B tests & experimentation
  • Feature flags & config management
  • Product and web analytics
  • 1-year analytics retention
  • Session replays
  • Unlimited seats

Pro

$150/mo
  • Advanced experimentation
  • Advanced product analytics
  • Unlimited analytics retention
  • Change reviews & approvals
  • API controls

Enterprise

Custom
  • Warehouse native deployment
  • Outgoing data integrations
  • Data warehouse imports
  • SSO, role-based access controls, & teams
  • Priority support
  • HIPAA-eligibility (BAA required)

Zero

$0/mo
  • Create smooth discovery to install experiences
  • A Welcome Package with 12K free conversions for the first year, core marketing analytics, and 30 days of access to select premium add-ons.

Growth

Custom
  • Kickstart app growth
  • Measure paid campaigns with best-in-class attribution
  • Boost engagement with seamless journeys
  • A Welcome Package with 12K free conversions for the first year, core marketing analytics, and 30 days of access to select premium add-ons.
  • Conversions over 12K are priced at $0.07

Enterprise

Popular
Custom
  • Increase revenue with cross-platform attribution insights
  • Overcome marketing signal loss
  • Maximize ROAS
  • Scale user acquisition
  • Increase engagement and LTV
  • Boost efficiency with AI insights
  • Detect and prevent mobile fraud

Statsig vs AppsFlyer FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
How do they charge?
Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Statsig: At $150/mo entry for Pro, Statsig is undercutting heavier experimentation platforms like Optimizely or LaunchDarkly, positioning itself as the scrappy-but-serious option for engineering-led teams. They're clearly going after mid-market product and growth teams who want Amplitude-level rigor without the enterprise price tag. AppsFlyer: AppsFlyer sits in the premium tier of mobile measurement alongside Adjust and Branch, but the free Zero plan is a deliberate land-and-expand move to pull in early-stage apps before competitors can. The $0.07 per-conversion rate is competitive for mid-market but can get expensive fast for high-volume advertisers, which is exactly when Enterprise pricing becomes the conversation.

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