Leadpages vs Webflow Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Starter
- 5 pages
- 1 custom domain
- 4K AI credits/mo
Pro
Popular- 25 pages
- 1 custom domain + SSL
- Custom slugs
- API access
- 5 GB storage
- 1 blog
- 90-day analytics
- 12K AI credits/mo
- MCP connector
Business
- 50 pages
- 2 custom domains + SSL
- 2 blogs
- 12-month analytics retention
- 20K AI credits/mo
Grow
- Unlimited traffic
- Unlimited pages
- 4 custom domains + SSL
- A/B testing (manual)
- Dynamic text replacement
- Lead enrichment (2K IP/mo)
- Pages
- Custom domains
- Free SSL
- Websites
- Blogs
- AI page creation
- Brand kits
- Batch page creation
- Asset storage
- Variants per A/B test
- Manual personalization
- IP enrichment/mo
- Lead enrichment/mo
- ICP audience targeting
- Offline conversion pixel
- AI credits / month
- Credit top-up packs
- Analytics retention
- Real-time analytics
- Smart recommendations
- Sync speed
- Integrations (active connections)
- Forms + webhooks
- CSV export
- MCP server (AI tools)
- Team seats
Optimize
Popular- Unlimited pages
- Smart Traffic (AI routing)
- Click + scroll heatmaps
- Auto-personalization
- 10 active integrations
- 24-month analytics
- Pages
- Custom domains
- Free SSL
- Websites
- Blogs
- AI page creation
- Brand kits
- Batch page creation
- Asset storage
- A/B testing (manual)
- Variants per A/B test
- Dynamic text replacement
- Manual personalization
- Heatmaps (click+scroll+attn)
- Insights dashboard
- Performance alerts
- IP enrichment/mo
- Lead enrichment/mo
- ICP audience targeting
- Offline conversion pixel
- AI credits / month
- Credit top-up packs
- Analytics retention
- Real-time analytics
- Smart recommendations
- Sync speed
- Integrations (active connections)
- Forms + webhooks
- CSV export
- MCP server (AI tools)
- Team seats
- Priority support
Scale
- Full auto-optimization
- Team seats + workspaces
- Dedicated CSM
- Pages
- Custom domains
- Free SSL
- Websites
- Blogs
- AI page creation
- Brand kits
- Batch page creation
- Asset storage
- A/B testing (manual)
- Variants per A/B test
- Dynamic text replacement
- Manual personalization
- Smart Traffic (AI routing)
- Heatmaps (click+scroll+attn)
- Auto-personalization
- Insights dashboard
- Performance alerts
- Full auto-optimization loop
- IP enrichment/mo
- Lead enrichment/mo
- ICP audience targeting
- Offline conversion pixel
- AI credits / month
- Credit top-up packs
- Analytics retention
- Real-time analytics
- Smart recommendations
- Sync speed
- Integrations (active connections)
- Forms + webhooks
- CSV export
- MCP server (AI tools)
- Team seats
- Workspaces
- Audit logs
- Priority support
Starter
- Webflow.io domain
- Limited Webflow CMS
- 2 static pages
- 1 GB bandwidth
- 50 form submissions
- Webflow AI
- MCP server
- Webflow Cloud app hosting
- Free Starter Workspace
Basic
- Custom domain
- 300 static pages
- 10 GB bandwidth
- Unlimited form submissions
- Password protection
- Webflow AI
- MCP server
- Webflow Cloud app hosting
- Free Starter Workspace
Premium
- Webflow CMS
- 50 GB bandwidth
- Code components
- Site search
- Form file upload
- Well-known files
Team
- Site & Workspace
- Webflow Localize
- AEO agents
- Publishing workflows
- Single-page publishing
- Site activity log & API
- Foundational governance
- Enhanced security & compliance
- Priority support
Enterprise
- Enterprise-ready scale
- Granular permissions
- Custom roles
- Advanced governance
- Secure integrations
- Dedicated account manager
- Enhanced SLAs
- Custom configurations
Leadpages vs Webflow FAQ
- Which one is cheaper?
- Leadpages starts lower at $10/mo, compared to $15/mo for Webflow.
- Can I use either one for free?
- Webflow has a free plan. Leadpages doesn't — though they do offer a free trial.
- How do they charge?
- Both use a flat-rate model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Leadpages: The $10 entry point undercuts most dedicated landing page tools, but the full-featured tiers ($99–$399) land squarely in mid-market territory alongside Unbounce and Instapage. They're not trying to be the cheapest serious option — they're positioning the HTML Pub family as a low-friction on-ramp to eventually pull users into the higher-margin Leadpages tiers. Webflow: At the site level, Webflow is mid-market — not as cheap as Squarespace or Wix, but not Framer-level premium either. They're going after design-forward teams and agencies who've outgrown drag-and-drop builders but aren't ready to go full custom dev, competing most directly with Framer and Squarespace for that creative-professional segment.
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