Gelato vs Okendo Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Free
- No upfront fees
- No minimum orders
- Payment and currency options
- Multi-currency wallet
- Local taxes and VAT handling
Gelato+
- Personalization Studio
- AI tools
- Up to 33% off products year-round
- 20% off premium apparel brands
- Free shipping on premium apparel orders
Gelato Platinum
- Personalized pricing
- Price matching
- Free samples
Essentials
- Product reviews
- Site reviews
- Photo & video reviews
- Smart capture form
- In-mail form
- Attribute ratings
- Rewards engine
- Email sequences
- Email template builder
- Targeted review campaigns
- 2-in-1 reviews
- Reviews widgets
- Star ratings
- AI summaries
- AI keyword filters
- Free text search
- Review grouping
- Reviews badge
- Reviews carousel
- Reviews tab
- Review SEO page
- Advanced CSS editor
- Questions & answers
- Import reviews
- Moderate & reply to reviews
- AI sentiment analysis
- AI review replies
- Profanity filter
- Review tagging & filtering
- Auto-publish logic
- Multi-language support
- Shop App
- Standard reporting
- Analytics dashboard
- Advanced report filters
- Custom reporting
- Shopify Flow
- Omnisend
- Bloomreach
- DotDigital
- Iterable
- Help centre
- Email support
- 24/7 live chat support
- Onboarding specialist
- Customer Success Manager
- Key Account Manager
- Solution Engineering
Growth
- Product reviews
- Site reviews
- Photo & video reviews
- Smart capture form
- In-mail form
- Attribute ratings
- Rewards engine
- Email sequences
- Email template builder
- Targeted review campaigns
- 2-in-1 reviews
- Reviews widgets
- Star ratings
- AI summaries
- AI keyword filters
- Free text search
- Review grouping
- Media galleries
- Reviews badge
- Reviews carousel
- Reviews tab
- Review SEO page
- Advanced CSS editor
- Questions & answers
- Import reviews
- Moderate & reply to reviews
- AI sentiment analysis
- AI review replies
- Profanity filter
- Review tagging & filtering
- Auto-publish logic
- Multi-language support
- Google Shopping
- TikTok Shop
- Meta Shops
- Shop App
- Standard reporting
- Analytics dashboard
- Advanced report filters
- Custom reporting
- Shopify Flow
- Omnisend
- Zendesk
- Gorgias
- Bloomreach
- DotDigital
- Iterable
- Help centre
- Email support
- 24/7 live chat support
- Onboarding specialist
- Customer Success Manager
- Key Account Manager
- Solution Engineering
Power
Popular- Product reviews
- Site reviews
- Photo & video reviews
- Smart capture form
- In-mail form
- Attribute ratings
- Rewards engine
- Email sequences
- Email template builder
- Targeted review campaigns
- 2-in-1 reviews
- Custom email templates
- Reviews widgets
- Star ratings
- AI summaries
- AI keyword filters
- Free text search
- Review grouping
- Media galleries
- Reviews badge
- Reviews carousel
- Reviews tab
- Review SEO page
- Advanced CSS editor
- Questions & answers
- Import reviews
- Moderate & reply to reviews
- AI sentiment analysis
- AI review replies
- Profanity filter
- Review tagging & filtering
- Auto-publish logic
- Multi-language support
- Google Shopping
- TikTok Shop
- Meta Shops
- Shop App
- Standard reporting
- Analytics dashboard
- Advanced report filters
- Custom reporting
- Shopify Flow
- Omnisend
- Zendesk
- Gorgias
- Klaviyo
- Attentive
- Postscript
- DotDigital
- Help centre
- Email support
- 24/7 live chat support
- Onboarding specialist
- Customer Success Manager
- Key Account Manager
- Solution Engineering
Advanced
- Product reviews
- Site reviews
- Photo & video reviews
- Smart capture form
- In-mail form
- Attribute ratings
- Rewards engine
- Email sequences
- Email template builder
- Targeted review campaigns
- 2-in-1 reviews
- Custom email templates
- White-labelled domains
- Reviews widgets
- Star ratings
- AI summaries
- AI keyword filters
- Free text search
- Review grouping
- Media galleries
- Reviews badge
- Reviews carousel
- Reviews tab
- Review SEO page
- Advanced CSS editor
- Questions & answers
- Import reviews
- Moderate & reply to reviews
- AI sentiment analysis
- AI review replies
- Profanity filter
- Review tagging & filtering
- Auto-publish logic
- Multi-language support
- Google Shopping
- TikTok Shop
- Meta Shops
- Bazaarvoice
- Walmart
- Shop App
- Standard reporting
- Analytics dashboard
- Advanced report filters
- Shopify Flow
- Omnisend
- Zendesk
- Gorgias
- Klaviyo
- Attentive
- Postscript
- DotDigital
- Headless support
- API access
- Help centre
- Email support
- 24/7 live chat support
- Onboarding specialist
- Customer Success Manager
- Key Account Manager
Enterprise
- Product reviews
- Site reviews
- Photo & video reviews
- Smart capture form
- In-mail form
- Attribute ratings
- Rewards engine
- Email sequences
- Email template builder
- Targeted review campaigns
- 2-in-1 reviews
- Custom email templates
- White-labelled domains
- Reviews widgets
- Star ratings
- AI summaries
- AI keyword filters
- Free text search
- Review grouping
- Media galleries
- Reviews badge
- Reviews carousel
- Reviews tab
- Review SEO page
- Advanced CSS editor
- Questions & answers
- Import reviews
- Moderate & reply to reviews
- AI sentiment analysis
- AI review replies
- Profanity filter
- Review tagging & filtering
- Auto-publish logic
- Multi-language support
- Google Shopping
- Google Seller Ratings
- TikTok Shop
- Meta Shops
- Bazaarvoice
- Walmart
- Shop App
- Standard reporting
- Analytics dashboard
- Advanced report filters
- Custom reporting
- Shopify Flow
- Omnisend
- Zendesk
- Gorgias
- Klaviyo
- Attentive
- Postscript
- Bloomreach
- DotDigital
- Iterable
- Headless support
- API access
- Help centre
- Email support
- 24/7 live chat support
- Onboarding specialist
- Customer Success Manager
- Key Account Manager
- Solution Engineering
Gelato vs Okendo FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Gelato has a free plan. Okendo doesn't — you'll need to pay from day one.
- How do they charge?
- Different approach here. Gelato uses hybrid pricing, while Okendo goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Gelato: They're positioning against Printful and Printify by making the entry point genuinely free with no monthly commitment, then competing on margin recovery through discounts rather than undercutting base product prices. It's a mid-market play — not the cheapest per-unit option, but the subscription discount structure targets serious sellers who want predictable cost reduction without going enterprise. Okendo: At $19/mo entry and $105/mo for the full platform, Okendo is priced accessibly for Shopify mid-market but positions itself as a premium alternative to cheaper review tools like Judge.me or Stamped — the multi-product suite and bundle discounts are the pitch for merchants who want a consolidated post-purchase stack rather than stitching together point solutions.
Still deciding? See the best Gelato alternatives or the best Okendo alternatives, ranked with verified pricing.
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