Changelog

New in Outmano, every month

Every new way Outmano watches your competitors and turns what it sees into moves you can make. Updated as we ship.

August 2026

New

Paid search tracking

Aug 5

See the Google Ads keywords every competitor bids on and the exact ad copy they run. Outmano alerts you when a rival starts or stops advertising, picks up new keywords, or rewrites their ads. And if a competitor bids on your brand name, you’ll know the same day. Learn more →

Improved

Sharper Slack alerts and a faster start

Aug 4

Slack notifications now arrive as one clear sentence per competitor instead of a wall of events. And new accounts get to the point faster: enter your website and Outmano suggests your competitors before you’ve finished signing up.

New

SEO keyword opportunities

Aug 3

The SEO view now surfaces the keywords where rivals rank in the top 10 and you don’t, scored by search volume and difficulty. Your next content targets, already prioritized.

New

News & funding monitoring

Aug 1

Outmano now reads the press for you. Each competitor gets a news feed, and the moments that change your market trigger an alert instead of waiting for you to find them: funding rounds, acquisitions, layoffs. Learn more →

July 2026

New

Hiring signals

Jul 31

Outmano watches competitor careers pages and tells you what headcount is saying before announcements do: new roles, hiring surges, quiet freezes, and the first sales or engineering hire in a new area. Learn more →

Improved

Redesigned dashboard

Jul 30

The dashboard is now an answer, not a feed: where you stand on each front, what changed this week, and what to do about it. Alerts live in a compact strip you can clear with one click, and when everything is handled, the dashboard says so.

New

Sales battlecards

Jul 16

Every competitor now gets an auto-built battlecard: positioning, pricing, strengths, weaknesses, and the talking points that win the deal. Share it with your sales team through a public link, no Outmano login needed. Learn more →

New

Feature tracking

Jul 15

A capability matrix across your field: what each competitor offers, where you overlap, and the gaps on both sides. When a rival adds or drops a capability, it shows up in your feed. Learn more →

Improved

Competitor profiles, reorganized

Jul 14

Every competitor profile is now organized the way you think about the market: Marketing, Product, and Pricing, with each tracking angle in its place. Less hunting, faster answers.

New

AI action plans

Jul 8

Every Monday, Outmano turns the week’s competitor signals into a short plan: what happened, why it matters, and what to do next. It lives on your dashboard, lands in your digest, and keeps a history so you can see how the field moved. Learn more →

New

MCP server: connect your AI to Outmano's data

Jul 3

Ask Claude (or any MCP-compatible assistant) about your competitors and get answers grounded in your Outmano workspace: pricing moves, battlecards, feature gaps, action plans, and more. Learn more →

June 2026

Launch

Outmano goes live

Jun 30

The first months of Outmano, in one entry. The core platform launched with always-on tracking across the angles that decide deals:

  • Pricing monitoring. Every tier and price on a competitor’s pricing page, with alerts when anything moves: raises, drops, new tiers, trial changes.
  • SEO tracking. Rankings, traffic value, and backlink authority for the whole field, side by side.
  • Content monitoring. Every new competitor blog post in your feed, with publishing cadence over time.
  • Roadmap tracking. What competitors are shipping, building, and planning, from their public roadmaps.
  • Review monitoring. Ratings and review volume per competitor, with alerts when sentiment shifts.
  • Weekly digest. One email every Monday with everything that changed across your field.
  • Slack notifications. Competitor changes delivered where your team already works.
  • Google sign-in. One click to get in.

See what your competitors changed this week

Add your competitors once. Outmano watches every angle above and tells you what matters.