Kajabi vs Toast Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Starter
- Products
- Communities
- Access Groups
- Funnels
- Websites
- Landing Pages
- Marketing Emails
- Creator Studio
- Kajabi Customer App
- Cohorts Courses
- Video Transcriptions & Translations
- Branded Mobile App
- API
- Custom Code Editor
- Affiliate Programs
- Custom Domain
- Checkout Pages
- Payment Integrations
- 3rd Party Integrations
- Advanced Automations
- Webhooks
- AI Features
- Universal Inbox
- Comment-to-DM
- Remove Kajabi Branding
Basic
- Products
- Communities
- Access Groups
- Funnels
- Websites
- Landing Pages
- Marketing Emails
- Creator Studio
- Kajabi Customer App
- Cohorts Courses
- Video Transcriptions & Translations
- Branded Mobile App
- API
- Custom Code Editor
- Affiliate Programs
- Custom Domain
- Checkout Pages
- Payment Integrations
- 3rd Party Integrations
- Advanced Automations
- Webhooks
- AI Features
- Universal Inbox
- Comment-to-DM
- Remove Kajabi Branding
Growth
- Products
- Communities
- Access Groups
- Funnels
- Websites
- Landing Pages
- Marketing Emails
- Creator Studio
- Kajabi Customer App
- Cohorts Courses
- Video Transcriptions & Translations
- Branded Mobile App
- API
- Custom Code Editor
- Affiliate Programs
- Custom Domain
- Checkout Pages
- Payment Integrations
- 3rd Party Integrations
- Advanced Automations
- Webhooks
- AI Features
- Universal Inbox
- Comment-to-DM
- Remove Kajabi Branding
Pro
- Products
- Communities
- Access Groups
- Funnels
- Websites
- Landing Pages
- Marketing Emails
- Creator Studio
- Kajabi Customer App
- Cohorts Courses
- Video Transcriptions & Translations
- Branded Mobile App
- API
- Custom Code Editor
- Affiliate Programs
- Custom Domain
- Checkout Pages
- Payment Integrations
- 3rd Party Integrations
- Advanced Automations
- Webhooks
- AI Features
- Universal Inbox
- Comment-to-DM
- Remove Kajabi Branding
Starter Kit
- Cloud-based point of sale
- Hardware configuration incl. 1 terminal
- Additional add-ons available
Point of Sale
- Cloud-based point of sale
- Custom hardware configuration
- Additional add-ons available
Build Your Own
- Perpetual inventory management
- Easy integrated payroll and tips manager
- Automated inventory
- Employee benefits
- Employee scheduling
- Guest marketing, loyalty and gift cards
- Pair with hardware setup of your choosing
Save money by bundling POS and Toast Payroll
- Payroll essentials
- Basic scheduling
- Other team management tools you may want for your business, including Restaurant Insurance powered by NEXT^†, Vestwell 401(k)^ and Toast Pay Card and PayOut§
Point of Sale
- Cloud-based point of sale
- Custom hardware configuration
- Additional add-ons availible
Build Your Own
- Perpetual inventory management
- Supplier management
- Online ordering and delivery
- Guest marketing, loyalty, and gift cards
- Employee scheduling
- Easy integrated payroll
- Employee benefits
- Pair with hardware setup of your choosing
Kajabi vs Toast FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Toast has a free plan. Kajabi doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. Kajabi uses flat-rate pricing, while Toast goes with hybrid. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Kajabi: Kajabi plays the premium all-in-one card against Teachable and Thinkific — they're not trying to win on price, they're selling the 'one platform to replace five tools' story. The 50% spring promo is a tell that they're feeling pressure from cheaper competitors and need to lower the entry barrier without permanently cutting rates. Toast: Toast sits in the mid-market for restaurant tech — not as cheap as Square for Restaurants, not as enterprise-heavy as Oracle MICROS. The $0 entry tier is a direct shot at Square's free POS, while the Retail tab signals they're quietly expanding beyond their core restaurant identity to compete with Lightspeed and Shopify POS.
Still deciding? See the best Kajabi alternatives or the best Toast alternatives, ranked with verified pricing.
Keep tabs on both.
We'll monitor pricing changes for Kajabi and Toast and let you know when something moves.