Kajabi vs Yotpo Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Kajabi Yotpo
Starts at Custom $89/mo
Number of plans 4 5
Free plan
Free trial
Pricing model flat-rate usage-based

Starter

Custom
  • Products
  • Communities
  • Access Groups
  • Funnels
  • Websites
  • Landing Pages
  • Marketing Emails
  • Creator Studio
  • Kajabi Customer App
  • Cohorts Courses
  • Video Transcriptions & Translations
  • Branded Mobile App
  • API
  • Custom Code Editor
  • Affiliate Programs
  • Custom Domain
  • Checkout Pages
  • Payment Integrations
  • 3rd Party Integrations
  • Advanced Automations
  • Webhooks
  • AI Features
  • Universal Inbox
  • Comment-to-DM
  • Remove Kajabi Branding

Basic

Custom
  • Products
  • Communities
  • Access Groups
  • Funnels
  • Websites
  • Landing Pages
  • Marketing Emails
  • Creator Studio
  • Kajabi Customer App
  • Cohorts Courses
  • Video Transcriptions & Translations
  • Branded Mobile App
  • API
  • Custom Code Editor
  • Affiliate Programs
  • Custom Domain
  • Checkout Pages
  • Payment Integrations
  • 3rd Party Integrations
  • Advanced Automations
  • Webhooks
  • AI Features
  • Universal Inbox
  • Comment-to-DM
  • Remove Kajabi Branding

Growth

Custom
  • Products
  • Communities
  • Access Groups
  • Funnels
  • Websites
  • Landing Pages
  • Marketing Emails
  • Creator Studio
  • Kajabi Customer App
  • Cohorts Courses
  • Video Transcriptions & Translations
  • Branded Mobile App
  • API
  • Custom Code Editor
  • Affiliate Programs
  • Custom Domain
  • Checkout Pages
  • Payment Integrations
  • 3rd Party Integrations
  • Advanced Automations
  • Webhooks
  • AI Features
  • Universal Inbox
  • Comment-to-DM
  • Remove Kajabi Branding

Pro

Custom
  • Products
  • Communities
  • Access Groups
  • Funnels
  • Websites
  • Landing Pages
  • Marketing Emails
  • Creator Studio
  • Kajabi Customer App
  • Cohorts Courses
  • Video Transcriptions & Translations
  • Branded Mobile App
  • API
  • Custom Code Editor
  • Affiliate Programs
  • Custom Domain
  • Checkout Pages
  • Payment Integrations
  • 3rd Party Integrations
  • Advanced Automations
  • Webhooks
  • AI Features
  • Universal Inbox
  • Comment-to-DM
  • Remove Kajabi Branding

Free

$0/mo
  • Kick-start Credits
  • Automatic Review Requests
  • Reminder Review Requests
  • Reviews Import
  • Email Templates Library
  • Manual Review Requests
  • Review Request Email Editor
  • Photo & Video Reviews
  • Review Coupons
  • Custom Questions
  • Smart Prompts
  • Sampling Integration
  • Quizzes & Surveys Integration
  • Reviews Widget
  • Star Ratings
  • Reviews Sorting
  • Remove Yotpo Branding
  • Reviews Tab
  • Product Grouping
  • Reviews Carousel
  • AI Reviews Summary
  • Smart Sorting
  • Attribute Filters
  • Community Q&A
  • Top Review Highlights
  • Smart Filters
  • Advanced CSS Editor
  • Custom Display Widget
  • Reviews Media Gallery
  • Visual UGC
  • AI Highly Rated Topics
  • Social Media Galleries
  • Curate From Social
  • Upload Brand Content
  • Shoppable Instagram
  • Advanced CSS Editor
  • Live Moderation
  • Reviews Moderation
  • Sentiment and Profanity Check
  • Advanced Auto Publish
  • Review Comments
  • AI-assisted Comments
  • Review Tagging
  • SEO Page
  • Google Rich Snippets
  • Site Reviews
  • 2-in-1 Review Requests
  • Convert Product to Site Reviews
  • Google Seller Rating
  • Share to Google Shopping Ads
  • Social syndication - Facebook, Instagram, and TikTok
  • Retail syndication
  • Retail partners syndication with BV & PR
  • Multi-User Management
  • Multi-Store Management
  • Reviews Dashboard
  • Email Analytics Dashboard
  • Reporting Templates
  • AI Insights
  • Reviews Atlas
  • Klaviyo Integration
  • Gorgias Integration
  • Help Desk Integrations
  • Integrate via API & Webhooks
  • Access to an Integration Network
  • Email Support
  • Live Chat Support
  • 24/7 Technical Support
  • Customer onboarding manager
  • Customer Success Management

Starter

Popular
$89/mo
  • Beautiful on-site display
  • Powerful tools to collect and share content
  • Support Center Tutorials
  • Kick-start Credits
  • Automatic Review Requests
  • Reminder Review Requests
  • Reviews Import
  • Email Templates Library
  • Manual Review Requests
  • Review Request Email Editor
  • Photo & Video Reviews
  • Review Coupons
  • Custom Questions
  • Smart Prompts
  • Sampling Integration
  • Quizzes & Surveys Integration
  • Reviews Widget
  • Star Ratings
  • Reviews Sorting
  • Remove Yotpo Branding
  • Reviews Tab
  • Product Grouping
  • Reviews Carousel
  • AI Reviews Summary
  • Smart Sorting
  • Attribute Filters
  • Community Q&A
  • Top Review Highlights
  • Smart Filters
  • Advanced CSS Editor
  • Custom Display Widget
  • Reviews Media Gallery
  • Visual UGC
  • AI Highly Rated Topics
  • Social Media Galleries
  • Curate From Social
  • Upload Brand Content
  • Shoppable Instagram
  • Live Moderation
  • Reviews Moderation
  • Sentiment and Profanity Check
  • Advanced Auto Publish
  • Review Comments
  • AI-assisted Comments
  • Review Tagging
  • SEO Page
  • Google Rich Snippets
  • Site Reviews
  • 2-in-1 Review Requests
  • Convert Product to Site Reviews
  • Google Seller Rating
  • Share to Google Shopping Ads
  • Social syndication - Facebook, Instagram, and TikTok
  • Retail syndication
  • Retail partners syndication with BV & PR
  • Multi-User Management
  • Multi-Store Management
  • Reviews Dashboard
  • Email Analytics Dashboard
  • Reporting Templates
  • AI Insights
  • Reviews Atlas
  • Klaviyo Integration
  • Gorgias Integration
  • Help Desk Integrations
  • Integrate via API & Webhooks
  • Access to an Integration Network
  • Email Support
  • Live Chat Support
  • 24/7 Technical Support
  • Customer onboarding manager
  • Customer Success Management

Pro

$169/mo
  • Seller ratings so shoppers trust your site
  • AI-driven display features that convert
  • 24/7 Live Chat & Email Support
  • Kick-start Credits
  • Automatic Review Requests
  • Reminder Review Requests
  • Reviews Import
  • Email Templates Library
  • Manual Review Requests
  • Review Request Email Editor
  • Photo & Video Reviews
  • Review Coupons
  • Custom Questions
  • Smart Prompts
  • Sampling Integration
  • Quizzes & Surveys Integration
  • Reviews Widget
  • Star Ratings
  • Reviews Sorting
  • Remove Yotpo Branding
  • Reviews Tab
  • Product Grouping
  • Reviews Carousel
  • AI Reviews Summary
  • Smart Sorting
  • Attribute Filters
  • Community Q&A
  • Top Review Highlights
  • Smart Filters
  • Advanced CSS Editor
  • Custom Display Widget
  • Reviews Media Gallery
  • Visual UGC
  • AI Highly Rated Topics
  • Social Media Galleries
  • Curate From Social
  • Upload Brand Content
  • Shoppable Instagram
  • Live Moderation
  • Reviews Moderation
  • Sentiment and Profanity Check
  • Advanced Auto Publish
  • Review Comments
  • AI-assisted Comments
  • Review Tagging
  • SEO Page
  • Google Rich Snippets
  • Site Reviews
  • 2-in-1 Review Requests
  • Convert Product to Site Reviews
  • Google Seller Rating
  • Share to Google Shopping Ads
  • Social syndication - Facebook, Instagram, and TikTok
  • Retail syndication
  • Retail partners syndication with BV & PR
  • Multi-User Management
  • Multi-Store Management
  • Reviews Dashboard
  • Email Analytics Dashboard
  • Reporting Templates
  • AI Insights
  • Reviews Atlas
  • Klaviyo Integration
  • Gorgias Integration
  • Help Desk Integrations
  • Integrate via API & Webhooks
  • Access to an Integration Network
  • Email Support
  • Live Chat Support
  • 24/7 Technical Support
  • Customer onboarding manager
  • Customer Success Management

Premium

Custom
  • AI tools so shoppers write better reviews
  • Robust insights and performance metrics
  • Dedicated optimization strategist
  • Kick-start Credits
  • Automatic Review Requests
  • Reminder Review Requests
  • Reviews Import
  • Email Templates Library
  • Manual Review Requests
  • Review Request Email Editor
  • Photo & Video Reviews
  • Review Coupons
  • Custom Questions
  • Smart Prompts
  • Sampling Integration
  • Quizzes & Surveys Integration
  • Reviews Widget
  • Star Ratings
  • Reviews Sorting
  • Remove Yotpo Branding
  • Reviews Tab
  • Product Grouping
  • Reviews Carousel
  • AI Reviews Summary
  • Smart Sorting
  • Attribute Filters
  • Community Q&A
  • Top Review Highlights
  • Smart Filters
  • Advanced CSS Editor
  • Custom Display Widget
  • Reviews Media Gallery
  • Visual UGC
  • AI Highly Rated Topics
  • Social Media Galleries
  • Curate From Social
  • Upload Brand Content
  • Shoppable Instagram
  • Live Moderation
  • Reviews Moderation
  • Sentiment and Profanity Check
  • Advanced Auto Publish
  • Review Comments
  • AI-assisted Comments
  • Review Tagging
  • SEO Page
  • Google Rich Snippets
  • Site Reviews
  • 2-in-1 Review Requests
  • Convert Product to Site Reviews
  • Google Seller Rating
  • Share to Google Shopping Ads
  • Social syndication - Facebook, Instagram, and TikTok
  • Retail syndication
  • Retail partners syndication with BV & PR
  • Multi-User Management
  • Multi-Store Management
  • Reviews Dashboard
  • Email Analytics Dashboard
  • Reporting Templates
  • AI Insights
  • Reviews Atlas
  • Klaviyo Integration
  • Gorgias Integration
  • Help Desk Integrations
  • Integrate via API & Webhooks
  • Access to an Integration Network
  • Email Support
  • Live Chat Support
  • 24/7 Technical Support
  • Customer onboarding manager
  • Customer Success Management

Enterprise

Custom
  • Expedited time to market
  • Scale across markets and brands
  • Project management and scoping
  • Dedicated security and compliance
  • Enterprise Customer Success Manager
  • Priority access to Professional Services

Kajabi vs Yotpo FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Yotpo has a free plan. Kajabi doesn't — though they do offer a free trial.
How do they charge?
Different approach here. Kajabi uses flat-rate pricing, while Yotpo goes with usage-based. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Kajabi: Kajabi plays the premium all-in-one card against Teachable and Thinkific — they're not trying to win on price, they're selling the 'one platform to replace five tools' story. The 50% spring promo is a tell that they're feeling pressure from cheaper competitors and need to lower the entry barrier without permanently cutting rates. Yotpo: At $89-$169/mo for entry tiers, Yotpo sits mid-to-premium compared to alternatives like Stamped or Judge.me, which undercut them significantly on price. They're clearly going after established Shopify brands willing to pay for brand equity and ecosystem depth, not bootstrappers hunting for the cheapest reviews widget.

Still deciding? See the best Kajabi alternatives or the best Yotpo alternatives, ranked with verified pricing.

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