FirstPromoter vs OneSignal Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| FirstPromoter | OneSignal | |
|---|---|---|
| Starts at | $49/mo | $19/mo |
| Number of plans | 3 | 4 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | hybrid | usage-based |
Starter
- Email marketing automation
- Broadcast emails
- Brandable affiliate dashboard
- Custom signup fields
- W-9/W-8BEN tax form collection
- 18 Data Points grouped by days, weeks, months or years
- Campaigns Reports
- Promoters Reports
- Traffic Sources
- Personalized referral links
- Link & coupon tracking
- Website visitors
- Maximum campaigns
- Webhooks and API
- Zapier integration
- Auto create coupons in Stripe
- Multiple tracking coupons per affiliate
- Quick mass PayPal & Wise bulk payouts
- One-click Stripe Payouts
- Self-referral detection
- Ad-traffic detection
- Prevent bot signups on affiliate portal with reCAPTCHA
- Automatic tracking of chargebacks and refunds
- Maximum affiliates
- Team members
Business
Popular- Email marketing automation
- Broadcast emails
- Brandable affiliate dashboard
- Custom signup fields
- W-9/W-8BEN tax form collection
- Your own domain for the affiliate dashboard
- Embed affiliate dashboard inside your own website
- Custom CSS and Javascript
- Powered by link removed from affiliate dashboard and emails
- 18 Data Points grouped by days, weeks, months or years
- Campaigns Reports
- Promoters Reports
- Traffic Sources
- Landing Pages
- Download as CSV or JSON
- Personalized referral links
- Link & coupon tracking
- Website visitors
- Maximum campaigns
- Manage multiple websites (Different domains)
- Webhooks and API
- Zapier integration
- Make integration
- Albato integration
- Auto create coupons in Stripe
- Multiple tracking coupons per affiliate
- Affiliates can add their own promotion code
- Affiliates can customize promotion code
- Quick mass PayPal & Wise bulk payouts
- One-click Stripe Payouts
- Multi-tiered commissions
- Stripe historical import
- One-click direct PayPal payouts
- Invoicing for EU companies
- Non-monetary rewards
- Self-referral detection
- Ad-traffic detection
- Prevent bot signups on affiliate portal with reCAPTCHA
- Automatic tracking of chargebacks and refunds
- Require manual approval for commissions above a certain amount
- Maximum affiliates
- Team members
- Custom roles & permissions
- Activity logs
- Post-back URL
Enterprise
- Email marketing automation
- Broadcast emails
- Brandable affiliate dashboard
- Custom signup fields
- W-9/W-8BEN tax form collection
- Your own domain for the affiliate dashboard
- Embed affiliate dashboard inside your own website
- Custom CSS and Javascript
- Powered by link removed from affiliate dashboard and emails
- 18 Data Points grouped by days, weeks, months or years
- Campaigns Reports
- Promoters Reports
- Traffic Sources
- Landing Pages
- Download as CSV or JSON
- Personalized referral links
- Link & coupon tracking
- Website visitors
- Maximum campaigns
- Manage multiple websites (Different domains)
- Webhooks and API
- Zapier integration
- Make integration
- Albato integration
- Auto create coupons in Stripe
- Multiple tracking coupons per affiliate
- Affiliates can add their own promotion code
- Affiliates can customize promotion code
- Quick mass PayPal & Wise bulk payouts
- One-click Stripe Payouts
- Multi-tiered commissions
- Stripe historical import
- One-click direct PayPal payouts
- Invoicing for EU companies
- Non-monetary rewards
- Managed Auto Payouts
- Self-referral detection
- Ad-traffic detection
- Prevent bot signups on affiliate portal with reCAPTCHA
- Automatic tracking of chargebacks and refunds
- Require manual approval for commissions above a certain amount
- Maximum affiliates
- Team members
- Custom roles & permissions
- Activity logs
- SSO
- Post-back URL
Free
- 10,000/mo Free Email Sends
- Unlimited Mobile Push Sends
- Basic Analytics & Automation
- Basic Marketing Capabilities
- MCP and OneSignal AI (Beta)
Growth
- Unlimited In-App Messaging
- Improved Analytics & Automation
- Improved Marketing Capabilities
- Enterprise Integrations
- Permission Management
Professional
- 24/7 Prioritized Support
- Advanced Marketing Capabilities
- Advanced Permission Management
- Personalized Platform Implementation
- SMS & RCS Messaging
Enterprise
- Unlimited Personalization & Automation
- Dedicated Success Manager
- Security/Legal Package & SLA
- Frequency Capping
- 2-Year Reporting History
FirstPromoter vs OneSignal FAQ
- Which one is cheaper?
- OneSignal is the cheaper option, starting at $19/mo vs $49/mo for FirstPromoter.
- Can I use either one for free?
- OneSignal has a free plan. FirstPromoter doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. FirstPromoter uses hybrid pricing, while OneSignal goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. FirstPromoter: Sitting in the $49-$149 range puts them mid-market — not a budget tool, but not chasing enterprise-only pricing either. They're clearly targeting SaaS companies that already have real affiliate revenue flowing, not hobbyists testing the waters, which the lack of a free plan reinforces. OneSignal: They're the accessible mid-market option in the customer engagement/push notification space — cheaper than Braze or Iterable by a wide margin, but more capable than bare-bones alternatives like Pusher. They're clearly hunting product teams and growth-stage startups who need multi-channel reach without enterprise-level spend.
Still deciding? See the best FirstPromoter alternatives or the best OneSignal alternatives, ranked with verified pricing.
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