Freshdesk vs Groove Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Freshdesk Groove
Starts at $19/mo $1/mo
Number of plans 3 1
Free plan
Free trial
Pricing model per-seat usage-based

Growth

$19/mo
  • Freddy AI Agent (first 500 sessions included)
  • Ticketing & shared inbox
  • Customer portal & knowledge base
  • Out-of-the-box analytics & reporting
  • Threads & tasks
  • Roles & permissions

Pro

Popular
$55/mo
  • Freddy AI Agent (first 500 sessions included)
  • Multilingual helpdesk
  • Custom dashboards & reporting
  • Intelligent routing
  • Multiple SLA policies
  • External collaborators

Enterprise

$89/mo
  • Freddy AI Agent (first 500 sessions included)
  • Freddy AI Insights
  • Skill-based routing
  • Sandbox
  • Audit logs
  • Allowed domains & IP whitelisting

Per-ticket pricing

Popular
$1/mo
  • Unlimited agents
  • Unlimited seats
  • Shared inbox
  • Email, chat, and messaging
  • AI triage
  • AI replies
  • AI actions
  • Workflow automation
  • Smart escalations
  • Knowledge base
  • Analytics
  • API access
  • Onboarding
  • Premium support

Freshdesk vs Groove FAQ

Which one is cheaper?
Groove is the cheaper option, starting at $1/mo vs $19/mo for Freshdesk.
Can I use either one for free?
Neither has a free plan. But Freshdesk offers a free trial.
How do they charge?
Different approach here. Freshdesk uses per-seat pricing, while Groove goes with usage-based. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Freshdesk: Freshdesk plays the middle-market card — cheaper entry point than Zendesk but not positioning as a budget tool like Help Scout. It's clearly aimed at teams that outgrew free/cheap tools but don't want Zendesk's enterprise price tag or complexity. Groove: Ditching seat fees is the wedge here — it's a direct shot at Zendesk and Intercom, where costs balloon as you add agents. Groove's pitching itself as the smarter economic choice for teams that want to scale headcount without scaling their software bill, though the $3K annual floor means they're not chasing the smallest teams.

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