Which one is cheaper?

Alteryx is the cheaper option, starting at $250/mo vs $300/mo for Funnel.

Can I use either one for free?

Neither has a free plan. But Alteryx offers a free trial.

Different approach here. Funnel uses hybrid pricing, while Alteryx goes with per-seat. That changes the math depending on your team size and usage.

Which one is a better deal?

Depends on what you need. Funnel: At $300-$600/mo before flexpoints even kick in, Funnel sits mid-to-premium in the marketing data/BI space — pricier than scrappy dashboard tools but cheaper than enterprise data warehouses or full-blown CDPs. No free trial or free plan signals they're not chasing self-serve bottom-of-funnel signups; they want mid-market and up teams who already know they have a data consolidation problem worth paying for. Alteryx: At $250/seat/month with no free plan, Alteryx sits firmly in premium territory compared to lighter-weight tools like Power Query or even Tableau Prep — this is priced for enterprises already committed to a serious analytics stack, not casual users comparing options. They're not fighting on price; they're betting that data-heavy enterprise teams will pay up for a mature, all-in-one platform.

Funnel vs Alteryx Pricing (2026)

	Funnel	Alteryx
Starts at	$300/mo	$250/mo
Number of plans	3	2
Free plan	—	—
Free trial	—
Pricing model	hybrid	per-seat

Funnel

Official page

Starter

$300/mo

117 connectors
13 destinations
Data storage: load pre-synced data into your applications
Semantics: apply your business logic
Context: budgets, targets and business goals
MCP: work with your marketing data in Claude, ChatGPT and other AI tools
Dashboards: build and share reports
Funnel AI

Business

Popular

$600/mo

579 connectors
46 destinations
Data guarantee: connect any source, send to any destination
Reporting destinations: Power BI and Tableau
Cloud destinations: BigQuery, Amazon S3 and more
Unlimited users and workspaces
Advanced Data Hub capabilities
MMM, MTA and incrementality testing
Available as an add-on, in combination with Data Hub

Enterprise

Custom

600+ connectors
47 destinations
Additional destination: Snowflake
Enterprise SSO & provisioning: SAML, OIDC and SCIM
User management: advanced roles, permissions and audit log
Enterprise SLA and priority support
MMM, MTA and incrementality testing
Available as an add-on, in combination with Data Hub

Alteryx

Official page

Starter Edition

$250/mo

Professional Edition

Custom

Funnel vs Alteryx FAQ

Which one is cheaper?: Alteryx is the cheaper option, starting at $250/mo vs $300/mo for Funnel.
Can I use either one for free?: Neither has a free plan. But Alteryx offers a free trial.
How do they charge?: Different approach here. Funnel uses hybrid pricing, while Alteryx goes with per-seat. That changes the math depending on your team size and usage.
Which one is a better deal?: Depends on what you need. Funnel: At $300-$600/mo before flexpoints even kick in, Funnel sits mid-to-premium in the marketing data/BI space — pricier than scrappy dashboard tools but cheaper than enterprise data warehouses or full-blown CDPs. No free trial or free plan signals they're not chasing self-serve bottom-of-funnel signups; they want mid-market and up teams who already know they have a data consolidation problem worth paying for. Alteryx: At $250/seat/month with no free plan, Alteryx sits firmly in premium territory compared to lighter-weight tools like Power Query or even Tableau Prep — this is priced for enterprises already committed to a serious analytics stack, not casual users comparing options. They're not fighting on price; they're betting that data-heavy enterprise teams will pay up for a mature, all-in-one platform.

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