VWO vs AgencyAnalytics Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

VWO AgencyAnalytics
Starts at Custom $20/mo
Number of plans 3 2
Free plan
Free trial
Pricing model custom usage-based

Enterprise

Custom
  • Dedicated CSM & 1:1 Training
  • All Targeting & Reporting Options
  • Mutually Exclusive Groups
  • Single Sign On (SSO)
  • API Access
  • 24x7 Support

Pro

Custom
  • Advanced Targeting & Reporting
  • Guardrails Metrics
  • Multi Variate Testing
  • Pull Data via Integrations
  • Download & Share Report
  • Advanced Support

Growth

Custom
  • Visual & Code Editor
  • Unlimited Variation & Metrics
  • Enhanced Targeting
  • Download & Share Report Summary
  • Enhanced Support
  • Wandz Core

Core

Popular
$20/mo
  • Automated client reporting
  • White-label branding
  • Client portal
  • Goals, alerts & anomaly detection
  • API access
  • Unlimited staff & client users
  • AI insights & analysis
  • 85+ integrations
  • Benchmarks & forecasting
  • MCP access (ChatGPT & Claude)
  • Custom domain & email
  • Email & chat support

Enterprise

Custom

VWO vs AgencyAnalytics FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Neither has a free plan. But AgencyAnalytics offers a free trial.
How do they charge?
Different approach here. VWO uses custom pricing, while AgencyAnalytics goes with usage-based. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. VWO: VWO plays in the mid-to-premium band of the CRO/experimentation category — pricier and more enterprise-leaning than scrappy tools like AB Tasty's lower tiers or Convert, but positioned as a full-stack alternative to Optimizely without Optimizely's enterprise price tag. Hiding all pricing behind a demo suggests they're chasing mid-market and enterprise buyers who expect a sales conversation, not self-serve shoppers comparing plans on a page. AgencyAnalytics: At $20/client/month, AgencyAnalytics lands in the mid-market — not fighting for the bargain-bin freelancer crowd (no free plan exists to catch them), but also not premium-priced like enterprise BI tools. They're clearly chasing growing agencies that have outgrown spreadsheets but aren't yet big enough to justify custom reporting builds.

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