accessiBe vs Instapage Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

accessiBe Instapage
Starts at $59/mo $99/mo
Number of plans 4 3
Free plan
Free trial
Pricing model usage-based hybrid

Micro

$59/mo
  • Ongoing scans & fixes every 24 hrs
  • Accessibility report & documentation
  • Online help center
  • Email
  • Live chat

Growth

$179/mo
  • Claims portal to submit & track cases
  • Dedicated case manager
  • Built-in Google Analytics
  • Multi-account management
  • User & team management
  • NEW: AI Accessibility Assistant
  • Up to 2 days response

Scale

Popular
$479/mo
  • Top ADA attorney consultation
  • Yearly testing & validation by accessibility experts
  • Custom fixes to improve accessibility conformance
  • Up to 2 days response

Enterprise

Custom
  • 5-10 hrs with top ADA attorney
  • On demand testing & validation by accessibility experts
  • Single-sign-on (SSO)
  • Solution engineering
  • Up to 1 day response
  • Dedicated Account Manager

Create

$99/mo
  • Website & landing page builder
  • Reusable page blocks and forms
  • Real-time visual collaboration
  • Triggered popups and sticky bars
  • AI content
  • Contacts and email
  • Programmatic pages

Optimize

Popular
$199/mo
  • Server-side A/B testing
  • Hypothesis setting
  • Experimentation history
  • Customizable traffic splitting
  • Scheduling
  • Multi-step forms
  • Dynamic text replacement

Convert

Custom
  • Enterprise-ready platform
  • Ad-to-page personalization
  • Global elements
  • Root domain publishing
  • Heatmaps
  • Direct lead bypass
  • CSM & professional services

accessiBe vs Instapage FAQ

Which one is cheaper?
accessiBe starts lower at $59/mo, compared to $99/mo for Instapage.
Can I use either one for free?
Neither has a free plan. But Instapage offers a free trial.
How do they charge?
Different approach here. accessiBe uses usage-based pricing, while Instapage goes with hybrid. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Instapage: Instapage sits firmly in premium territory — $99/mo as an entry price is steep next to Unbounce or Leadpages, which start much lower. They're clearly not chasing budget-conscious solopreneurs; they're going after mid-market and enterprise marketing teams who'll treat page performance as a revenue lever, not a nice-to-have.

Still deciding? See the best accessiBe alternatives or the best Instapage alternatives, ranked with verified pricing.

Keep tabs on both.

We'll monitor pricing changes for accessiBe and Instapage and let you know when something moves. See how competitor pricing monitoring works.

Track both free »