Ahrefs vs Appfigures Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Ahrefs Appfigures
Starts at $129/mo Custom
Number of plans 4 0
Free plan
Free trial
Pricing model per-seat N/A

Lite

$129/mo
  • 5 projects
  • 6 months of historical data
  • 750 tracked keywords
  • 5 tracked prompts
  • 100,000 crawl credits
  • 1,000 credits per user
  • 1 user included
  • Add 2 more users at $40/mo each
  • Dashboard
  • Site Explorer
  • Keywords Explorer
  • Brand Radar
  • Site Audit
  • Always-on audit
  • Rank Tracker
  • Competitive Analysis
  • SERP history
  • Page Inspect
  • Web Analytics
  • API access
  • MCP Server
  • Report Builder
  • Social Media Manager Beta
  • GBP Monitor Beta

Standard

$249/mo
  • 20 projects
  • 2 years of historical data
  • 2,000 tracked keywords
  • 10 tracked prompts
  • 500,000 crawl credits
  • Unlimited credits per user
  • 1 user included
  • Add 5 more users at $60/mo each
  • Dashboard
  • Site Explorer
  • Keywords Explorer
  • Brand Radar
  • Site Audit
  • Always-on audit
  • Rank Tracker
  • Competitive Analysis
  • SERP history
  • Page Inspect
  • Web Analytics
  • API access
  • MCP Server
  • Report Builder
  • Social Media Manager Beta
  • GBP Monitor Beta
  • Portfolios
  • Content Explorer
  • Batch Analysis
  • SERP comparison
  • Web visibility
  • Site structure
  • Broken backlinks
  • Broken links
  • Outgoing links
  • Calendar view
  • Linking authors
  • AI suggestions
  • Keyword clusters
  • Search intents
  • Translations
  • SERP updates

Advanced

$449/mo
  • 50 projects
  • 5 years of historical data
  • 5,000 tracked keywords
  • 20 tracked prompts
  • 1,500,000 crawl credits
  • Unlimited credits per user
  • 1 user included
  • Add 10 more users at $80/mo each
  • Dashboard
  • Site Explorer
  • Keywords Explorer
  • Brand Radar
  • Site Audit
  • Always-on audit
  • Rank Tracker
  • Competitive Analysis
  • SERP history
  • Page Inspect
  • Web Analytics
  • API access
  • MCP Server
  • Report Builder
  • Social Media Manager Beta
  • GBP Monitor Beta
  • Portfolios
  • Content Explorer
  • Batch Analysis
  • SERP comparison
  • Web visibility
  • Site structure
  • Broken backlinks
  • Broken links
  • Outgoing links
  • Calendar view
  • Linking authors
  • AI suggestions
  • Keyword clusters
  • Search intents
  • Translations
  • SERP updates
  • Looker Studio integration
  • Search type distribution
  • Agency directory listing
  • Segmentation Soon
  • HTTP authentication

Enterprise

$1499/mo
  • Uncapped API access
  • SSO & enterprise-grade security
  • Access management & audit log
  • Unlimited historical data
  • Personalized higher limits & data exports
  • Forecasting & trends

Ahrefs vs Appfigures FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Ahrefs has a free plan. Appfigures doesn't — you'll need to pay from day one.
How do they charge?
Check each product's pricing page for the latest details on how billing works.
Which one is a better deal?
Depends on what you need. Ahrefs: Ahrefs sits in the premium tier of SEO tools — more expensive than Ubersuggest or Mangools by a wide margin, and roughly neck-and-neck with Semrush on mid-tier plans. They're going after serious SEO practitioners and agencies who treat data quality as non-negotiable, not budget-conscious beginners.

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