Ahrefs vs Rank Math Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Lite
- 5 projects
- 6 months of historical data
- 750 tracked keywords
- 5 tracked AI prompts
- 100,000 crawl credits
- API and MCP access
- 1,000 credits per user
- 1 user included
- Add 2 more users at $40/mo each
- Dashboard
- Site Explorer
- Keywords Explorer
- Brand Radar
- Tracked AI prompts
- Site Audit
- Always-on audit
- Rank Tracker
- Competitive Analysis
- SERP history
- Page Inspect
- Web Analytics
- API access
- MCP Server
- Report Builder
- Social Media Manager (Beta)
- GBP Monitor (Beta)
Standard
- 20 projects
- 2 years of historical data
- 2,000 tracked keywords
- 10 tracked AI prompts
- 500,000 crawl credits
- API and MCP access
- Unlimited credits per user
- 1 user included
- Add 5 more users at $60/mo each
- Portfolios
- Content Explorer
- Batch Analysis
- SERP comparison
- Brand Radar
- Web visibility
- Site structure
- Broken backlinks
- Broken links
- Outgoing links
- Calendar view
- Linking authors
- AI suggestions
- Keyword clusters
- Search intents
- Translations
- SERP updates
- Site structure
Advanced
- 50 projects
- 5 years of historical data
- 5,000 tracked keywords
- 20 tracked AI prompts
- 1,500,000 crawl credits
- API and MCP access
- Unlimited credits per user
- 1 user included
- Add 10 more users at $80/mo each
- Looker Studio integration
- Search type distribution
- Agency directory listing
- Segmentation (Soon)
- HTTP authentication
Enterprise
- Uncapped API access
- SSO & enterprise-grade security
- Access management & audit log
- Unlimited historical data
- Forecasting & trends
Agency
- Supports 500 client websites
- Track 50,000 Keywords
- Powerful Schema Generator
- Free Content AI Trial (Expert Plan)
- AI Link Genius
- Broken Link Checker
- Automated Keyword Linking
- Advanced Keyword Rank Tracker
- Comprehensive SEO Score
- Unlimited Keyword Optimization
- Automated SEO Sitemaps
- 24/7 Priority Support
Business
Popular- Supports 100 client websites
- Track 10,000 Keywords
- Powerful Schema Generator
- Free Content AI Trial (Creator Plan)
- AI Link Genius
- Broken Link Checker
- Automated Keyword Linking
- Advanced Keyword Rank Tracker
- Comprehensive SEO Score
- Unlimited Keyword Optimization
- Automated SEO Sitemaps
- 24/7 Priority Support
PRO
- Unlimited personal websites
- Track 500 Keywords
- Powerful Schema Generator
- Free Content AI Trial (Starter Plan)
- AI Link Genius
- Broken Link Checker
- Automated Keyword Linking
- Advanced Keyword Rank Tracker
- Comprehensive SEO Score
- Unlimited Keyword Optimization
- Automated SEO Sitemaps
- 24/7 Support
Ahrefs vs Rank Math FAQ
- Which one is cheaper?
- Rank Math is the cheaper option, starting at $8/mo vs $129/mo for Ahrefs.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Different approach here. Ahrefs uses hybrid pricing, while Rank Math goes with flat-rate. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Ahrefs: Ahrefs sits firmly in premium territory compared to scrappier SEO tools, but it's priced below Semrush at the equivalent tiers, so it's playing the 'slightly cheaper premium' card rather than undercutting on cost. They're chasing serious SEO teams and agencies who already know the category, not budget-conscious beginners. Rank Math: Rank Math undercuts Yoast and most premium WordPress SEO plugins by a wide margin, especially at the PRO tier where $8.99/mo feels almost like an impulse buy. They're clearly playing the value-for-money card to poach price-sensitive users from Yoast Premium and win agencies that don't want to pay per-site fees elsewhere.
Still deciding? See the best Ahrefs alternatives or the best Rank Math alternatives, ranked with verified pricing.
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