Ahrefs vs SE Ranking Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Ahrefs | SE Ranking | |
|---|---|---|
| Starts at | $129/mo | $129/mo |
| Number of plans | 4 | 3 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | hybrid | hybrid |
Lite
- 5 projects
- 6 months of historical data
- 750 tracked keywords
- 5 tracked AI prompts
- 100,000 crawl credits
- API and MCP access
- 1,000 credits per user
- 1 user included
- Add 2 more users at $40/mo each
- Dashboard
- Site Explorer
- Keywords Explorer
- Brand Radar
- Tracked AI prompts
- Site Audit
- Always-on audit
- Rank Tracker
- Competitive Analysis
- SERP history
- Page Inspect
- Web Analytics
- API access
- MCP Server
- Report Builder
- Social Media Manager (Beta)
- GBP Monitor (Beta)
Standard
- 20 projects
- 2 years of historical data
- 2,000 tracked keywords
- 10 tracked AI prompts
- 500,000 crawl credits
- API and MCP access
- Unlimited credits per user
- 1 user included
- Add 5 more users at $60/mo each
- Portfolios
- Content Explorer
- Batch Analysis
- SERP comparison
- Brand Radar
- Web visibility
- Site structure
- Broken backlinks
- Broken links
- Outgoing links
- Calendar view
- Linking authors
- AI suggestions
- Keyword clusters
- Search intents
- Translations
- SERP updates
- Site structure
Advanced
- 50 projects
- 5 years of historical data
- 5,000 tracked keywords
- 20 tracked AI prompts
- 1,500,000 crawl credits
- API and MCP access
- Unlimited credits per user
- 1 user included
- Add 10 more users at $80/mo each
- Looker Studio integration
- Search type distribution
- Agency directory listing
- Segmentation (Soon)
- HTTP authentication
Enterprise
- Uncapped API access
- SSO & enterprise-grade security
- Access management & audit log
- Unlimited historical data
- Forecasting & trends
Core
- 10 projects & 1 manager seat
- 2k keywords & 100 prompts to track daily
- 5 domains in GEO research
- 250k pages per month in audit
- 25K API credits & MCP access
- Rank tracking across major search engines
- Unlimited keyword, competitor, backlink research
- Website & on-page audit
- Data Studio / Matomo / GA / GSC integrations
Growth
- 30 projects & 3 manager seats
- 5k keywords & 250 prompts to track daily
- 15 domains in GEO research
- 2M pages per month in audit
- 100K API credits & MCP access
- Historical data across project lifetime
- Guest links for easy collaboration
- Page changes monitoring
- Dedicated customer support
Enterprise
- Flexible terms
- Custom limits and pricing
- Full API & advanced integrations
Ahrefs vs SE Ranking FAQ
- Which one is cheaper?
- They both start at the same price — $129/mo. The difference is in what you get at each tier.
- Can I use either one for free?
- Ahrefs has a free plan. SE Ranking doesn't — though they do offer a free trial.
- How do they charge?
- Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Ahrefs: Ahrefs sits firmly in premium territory compared to scrappier SEO tools, but it's priced below Semrush at the equivalent tiers, so it's playing the 'slightly cheaper premium' card rather than undercutting on cost. They're chasing serious SEO teams and agencies who already know the category, not budget-conscious beginners. SE Ranking: SE Ranking undercuts Semrush and Ahrefs by a wide margin while covering a similar feature set, positioning itself as the value pick for teams that want enterprise-grade SEO tooling without the enterprise-grade invoice. It's aimed at agencies and freelancers who've outgrown free tools but balk at paying $200+/mo just to get started elsewhere.
Still deciding? See the best Ahrefs alternatives or the best SE Ranking alternatives, ranked with verified pricing.
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