Apollo GraphQL vs v0 Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Apollo GraphQL pricing | v0 pricing | |
|---|---|---|
| Starts at | $5/mo | $90/mo |
| Number of plans | 4 | 4 |
| Free plan | ||
| Free trial | — | — |
| Pricing model | usage-based | hybrid |
Price is one row. To weigh the features too, use our feature comparison template →
Free
- GraphOS - Apollo's complete API management platform
- Supports any GraphQL API
- Self-hosted GraphOS Router (limited to 60 requests per minute)
- Built-in support for GraphQL Federation, Connectors, Response Caching, Federated Subscriptions, and more.
Developer
- GraphOS - Apollo's complete API management platform
- Supports any GraphQL API
- Self-hosted GraphOS Router
- Built-in support for GraphQL Federation, Connectors, Response Caching, Federated Subscriptions, and more.
Standard
- GraphOS - Apollo's complete API management platform
- Supports any GraphQL API
- Self-hosted GraphOS Router
- Built-in support for GraphQL Federation, Connectors, Response Caching, Federated Subscriptions, and more.
- Schema Proposals - Collaboration and approval workflows
- Single sign-on (SSO)
Enterprise
- GraphOS - Apollo's complete API management platform
- Supports any GraphQL API
- Self-hosted GraphOS Router
- Built-in support for GraphQL Federation, Connectors, Response Caching, Federated Subscriptions, and more.
- Schema Proposals - Collaboration and approval workflows
- Single sign-on (SSO)
- Audit logging
- Custom MSA
- (Add-on) Premium Support Packages
- (Add-on) Professional Services Packages
Free
- $5 of included monthly credits
- Deploy apps to Vercel
- Edit visually with Design Mode
- Sync with GitHub
- 7 message/day limit
Plus
Popular- Access to all models
- $30 of included monthly credits per user
- $2 of free daily credits on login per user
- Purchase additional credits outside of your monthly usage shared across your team
- Centralized billing on vercel.com
- Share chats and collaborate with your team
Business
- Access to all models
- $30 of included monthly credits per user
- $2 of free daily credits on login per user
- Training opt-out by default
- Purchase additional credits outside of your monthly usage shared across your team
- Centralized billing on vercel.com
- Share chats and collaborate with your team
Enterprise
- Access to all models
- Your data is never used for training
- SAML SSO
- Role-based access control
- Priority access for better performance and no queues
- Guaranteed customer support SLAs
Apollo GraphQL vs v0 FAQ
- Which one is cheaper?
- Apollo GraphQL starts lower at $5/mo, compared to $90/mo for v0.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Different approach here. Apollo GraphQL uses usage-based pricing, while v0 goes with hybrid. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Apollo GraphQL: Apollo sits in the middle-to-premium zone — cheap to start (basically free until you're pushing real traffic), but as the go-to GraphQL federation layer, they can charge a premium once you're locked into their supergraph tooling. They're not competing on price so much as on being the default infrastructure choice for teams already running GraphQL at scale. v0: That $30/user/month promo price (discounted from $90) suggests they know they're a tough sell at full price, especially against cheaper AI coding assistants — this is Vercel trying to buy adoption while the category's still forming. At full sticker price it's premium-tier, but the aggressive discount signals they're playing land-grab, not margin-optimization.
Still deciding? See the best Apollo GraphQL alternatives or the best v0 alternatives, ranked with verified pricing.
Stop checking your competitors manually.
Outmano watches your competitors' prices and features for you. See how competitor pricing monitoring works.
Try Outmano free »
14-day free trial