AppTweak vs Frase Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

AppTweak pricing Frase pricing
Starts at $79/mo $49/mo
Number of plans 4 4
Free plan — —
Free trial
Pricing model hybrid hybrid

Price is one row. To weigh the features too, use our feature comparison template →

AppTweak pricing

Official page

Essential

$79/mo
  • 500 Keywords
  • 1 Seat
  • 6 Months Historical Data
  • Reporting Studio
  • Reporting Agent
  • 12+ Keyword Research Tools
  • Chance & Difficulty Score
  • Volume History (Apple & Google Play)
  • Unlimited Live Keyword Searches
  • Download & Revenue Estimates
  • App Timeline with Metadata Updates & A/B Tests
  • Competitor Metadata Analysis & Creatives
  • App Page Preview
  • Featured Apps
  • Ratings & Reviews Analysis
  • ASO Certification
  • Help Center & Chat Support

Grow

$299/mo
  • 1,500 Keywords
  • 1 Seat
  • 12 Months Historical Data
  • Organic Installs per Keyword
  • Maximum Reach
  • Relevancy Score
  • Brand vs Generic Installs
  • Keyword Impact
  • Long-Tail Keywords
  • Metadata Simulator
  • Trending Keywords
  • Featuring Trends & History
  • Featured Stories & Opportunities
  • Featuring Impact Analysis
  • Similar Apps
  • Competitor In-App Events & Promotional Content
  • ASO Impact Analysis
  • Automated Slack & Email Alerts

Grow Plus

Popular
$549/mo
  • 3,000 Keywords
  • 1 Seat
  • 24 Months Historical Data
  • Increased Platform Limits
  • Extended Historical Data
  • Higher Report Limits
  • Longer Reporting History

Enterprise

Custom
  • Custom Keywords
  • Custom Seats
  • All Time Historical Data
  • App & Game Prompt Intelligence
  • App & Game-Level Tracking
  • Sources & Query Fan-Out
  • ASO Agent
  • AppDNA & GameDNA Taxonomy
  • All Ranked Keywords Analysis
  • Apple Ads Keyword Intelligence
  • Creative Explorer
  • CPP & CSL Explorer
  • In-App Events Explorer
  • Localization Insights
  • Screenshot Translation
  • Incrementality Analysis
  • Worldwide Analysis
  • Moodboards
  • Team Workspaces
  • Access to Consulting Services
  • Dedicated Account Manager
  • Slack Support
  • SSO

Frase pricing

Official page

Starter

$49/mo
  • 1 seat, 1 site
  • 10 articles and 50 audit pages each month
  • Publish to WordPress, Webflow, Sanity, or Wix, or host on FraseCMS
  • SEO and GEO scores, plus AI Visibility on ChatGPT and Google AI
  • Content Guard watches 10 pages for Google decay
  • The agent publishes on its own when you let it, on any content type
  • Frase Answers, a free conversational widget that captures what your visitors want, so you can create content for it

Professional

Popular
$129/mo
  • 3 seats and 5 sites, with extra seats at $29/mo
  • 40 articles and 250 audit pages each month
  • A content calendar, internal linking suggestions, and one piece turned into posts for every channel
  • AI crawler monitoring, plus Perplexity added to AI Visibility
  • Content Guard watches 75 pages for Google decay
  • Optional pay-as-you-go when a month runs long, off by default

Scale

$299/mo
  • 5 seats and up to 10 domains, with extra seats at $29/mo
  • 100 articles and 1,000 audit pages each month
  • Content Guard watches 300 pages, plus Claude and Gemini added to AI Visibility
  • Client-ready reports you can export for every client
  • Turn the agent loose across every site you run, not just one

Enterprise

Custom
  • Custom seats and domains
  • White-label reports and a branded client portal
  • SSO and SAML, a dedicated account manager, and an SLA
  • Custom limits, custom API access, and two years of history

AppTweak vs Frase FAQ

Which one is cheaper?
Frase is the cheaper option, starting at $49/mo vs $79/mo for AppTweak.
Can I use either one for free?
Neither has a free plan. But AppTweak and Frase offer a free trial.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. AppTweak: This sits mid-to-premium in the ASO tooling space — not a budget tool like some scrappy keyword trackers, but not throwing out enterprise-only pricing from page one either. The $79 entry point is low enough to catch solo devs and indie app teams price-comparing against tools like Sensor Tower or data.ai, while Grow Plus and Enterprise are clearly aimed at agencies and larger app portfolios who'll pay for depth. Frase: At $49-299/mo, Frase sits mid-market — pricier than bare-bones AI writing tools but way cheaper than full enterprise SEO suites like Conductor or BrightEdge. They're clearly chasing content teams and agencies who want SEO+AI content workflows without paying enterprise-software prices.

Still deciding? See the best AppTweak alternatives or the best Frase alternatives, ranked with verified pricing.

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