Benchmark Email vs MailerLite Pricing (2026)

Which one is cheaper?

One or both use custom pricing, so it depends on your specific needs.

Can I use either one for free?

Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.

How do they charge?

Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.

Which one is a better deal?

Depends on what you need. Benchmark Email: At $19/mo for 1,000 contacts, Benchmark sits in the budget-to-mid range of the email marketing pack, undercutting the likes of Mailchimp and Klaviyo at similar list sizes. They're clearly chasing small businesses and solopreneurs who want cheap entry pricing without a free trial gate to jump through. MailerLite: MailerLite has built its reputation as the budget-friendly alternative to Mailchimp and Klaviyo, and the GOLITE50 half-off-first-month promo plus 10% annual discount reinforces that they're fighting on price to win over cost-sensitive small businesses and solopreneurs. They're not chasing enterprise buyers on price — that Enterprise tier is a custom-quote afterthought for whoever's already sold on the product.

Still deciding? See the best Benchmark Email alternatives or the best MailerLite alternatives, ranked with verified pricing.