Bright Data vs Apify Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Bright Data pricing Apify pricing
Starts at Custom $19/mo
Number of plans 8 5
Free plan —
Free trial —
Pricing model usage-based hybrid

Price is one row. To weigh the features too, use our feature comparison template →

Proxy Networks Pricing

Custom
  • Largest Geographic Coverage
  • Battle-Tested Stability & Speeds
  • 400M+ monthly Residential IPs

Web Scraper API Pricing

Custom
  • Pre-built scraper APIs
  • IP rotation & CAPTCHA handling
  • Scalable infrastructure support

Scraping Functions Pricing

Custom
  • Pre-made web scraper templates
  • Browser scripting in JavaScript
  • Auto-scaling infrastructure

Scraping Browser Pricing

Custom
  • Built-In Website Unlocking
  • Save Time & Resources
  • Puppeteer & Playwright Compatible

SERP API Pricing

Custom
  • Data Delivered in JSON or HTML
  • Save Time & Resources
  • Search Multiple Search Engines

Web Unlocker Pricing

Custom
  • Handles all Website Unlocking
  • Solves CAPTCHA
  • Tackles headers, user agents, & cookies

Datasets Pricing

Custom
  • Subscription option
  • Dedicated account manager
  • No coding

Bright Insights Pricing

Custom
  • Actionable eCommerce insights
  • Data accuracy
  • Multiple use cases

Free

$0/mo
  • $0.2 per compute unit
  • Community support

Starter

$19/mo
  • $0.2 per compute unit
  • Chat support
  • Bronze Apify Store discount

Scale

Popular
$199/mo
  • $0.16 per compute unit
  • Priority chat support
  • Silver Apify Store discount

Business

$999/mo
  • $0.13 per compute unit
  • Account manager
  • Gold Apify Store discount

Enterprise

Custom
  • Custom scraping solutions
  • Scalable pricing
  • SLAs with guaranteed data
  • Dedicated team of experts

Bright Data vs Apify FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Apify has a free plan. Bright Data doesn't — though they do offer a free trial.
How do they charge?
Different approach here. Bright Data uses usage-based pricing, while Apify goes with hybrid. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Bright Data: Bright Data is the enterprise-grade premium player in the proxy and web data space — they're not trying to win on price, they're winning on infrastructure scale, compliance coverage, and product breadth. They're going after data engineering teams and large enterprises who've already burned themselves on cheaper, less reliable alternatives. Apify: Apify sits in the middle of the web-scraping/automation category — pricier than raw open-source scraping libraries or bare proxy services, but cheaper and more self-serve than enterprise data-extraction platforms that require sales calls to get a quote. The free tier and $19 entry point are clearly aimed at winning developers early, betting that usage growth (not upsell pressure) carries them up the ladder.

Still deciding? See the best Bright Data alternatives or the best Apify alternatives, ranked with verified pricing.

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