BuzzSumo vs MarketMuse Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

BuzzSumo pricing MarketMuse pricing
Starts at $199/mo Custom
Number of plans 4 4
Free plan —
Free trial
Pricing model per-seat custom

Price is one row. To weigh the features too, use our feature comparison template →

BuzzSumo pricing

Official page

Content Creation

$199/mo
  • Content Analyzer
  • Trending Feeds
  • Question Analyzer

PR & Comms

$299/mo
  • Media Database & Outreach
  • Coverage Reports
  • Slack Integration

Suite

Popular
$499/mo
  • YouTube Analyzer
  • Advanced Chrome Extension
  • Article Uploads

Enterprise

$999/mo
  • RSS Feed
  • Granular Location Search
  • Early Access To New Features

MarketMuse pricing

Official page

Free

$0/mo
  • 1 user
  • Export for saved writing only
  • 10 queries/month
  • Access to Topic Navigator

Optimize

Custom
  • 1 site inventory
  • 1 user
  • 100 tracked topics
  • 5 Content Briefs/month
  • Access to Article Briefs
  • 1 Content Strategy Document/month
  • Export for saved writing, applications & Documents
  • 100 queries/month
  • Access to Topic Navigator

Research

Popular
Custom
  • 1 site inventory
  • 3 users
  • 1000 tracked topics
  • 10 Content Briefs/month
  • Access to Article Briefs
  • 3 Content Strategy Documents/month
  • Export for saved writing, applications & Documents
  • Unlimited queries/month
  • Access to Topic Navigator
  • Access to Keywords, SERP x-ray & SERP Heatmap

Strategy

Custom
  • 1 site inventory
  • 5 users
  • 10K tracked topics
  • 20 Content Briefs/month
  • Access to all 9 Brief types
  • 5 Content Strategy Documents/month
  • Export for saved writing, applications & Documents
  • Unlimited queries/month
  • Access to Topic Navigator
  • Access to Keywords, SERP x-ray & SERP Heatmap
  • Access to Site Heatmap & Connect

BuzzSumo vs MarketMuse FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
MarketMuse has a free plan. BuzzSumo doesn't — though they do offer a free trial.
How do they charge?
Different approach here. BuzzSumo uses per-seat pricing, while MarketMuse goes with custom. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. MarketMuse: Hiding all pricing behind demos signals a premium, enterprise-leaning play compared to competitors like Surfer SEO or Clearscope that post transparent monthly rates — MarketMuse is betting its AI/content-graph tech justifies a sales-assisted, higher-ACV deal rather than competing on self-serve price comparison.

Still deciding? See the best BuzzSumo alternatives or the best MarketMuse alternatives, ranked with verified pricing.

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