CallRail vs Holistics Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

CallRail pricing Holistics pricing
Starts at $50/mo $960/mo
Number of plans 4 3
Free plan — —
Free trial
Pricing model hybrid flat-rate

Price is one row. To weigh the features too, use our feature comparison template →

Lead Tracking

$50/mo
  • 5 numbers and 250 minutes
  • Call & text tracking and attribution
  • Call recording and routing
  • Call transcription and analysis
  • Automation rules

Lead Tracking Complete

$95/mo
  • Form tracking & attribution
  • Custom form builder
  • Multi-touch CPL reporting

Lead Conversion

$150/mo
  • Call summaries & sentiment analysis
  • Conversation trend reports
  • Automatic conversion tagging
  • Coaching & conversion tools

Lead Conversion Complete

$195/mo
  • Form tracking & attribution
  • Custom form builder
  • Multi-touch CPL reporting
  • Call summaries & sentiment analysis
  • Conversation trend reports
  • Automatic conversion tagging
  • Coaching & conversion tools

Entry

$960/mo
  • 100 reports
  • First 10 users
  • Core self-service analytics
  • Canvas dashboard
  • All data delivery destinations
  • Git version control (Holistics hosted)
  • dbt integration
  • Private Slack channel

Standard

Popular
$1200/mo
  • Unlimited reports
  • First 10 users
  • Custom charts
  • Custom dataset view
  • Git version control, connect to your own repository
  • Google SSO

Security Compliance Suite

$2400/mo
  • Unlimited reports
  • First 10 users
  • Records-based access control (RBAC)
  • Pass-through authentication
  • Enterprise SSO/SAML
  • SCIM account provisioning
  • User activity monitoring
  • IP access whitelisting
  • Disable user exports
  • Enforce password for shareable links

CallRail vs Holistics FAQ

Which one is cheaper?
CallRail starts lower at $50/mo, compared to $960/mo for Holistics.
Can I use either one for free?
Neither has a free plan. But CallRail and Holistics offer a free trial.
How do they charge?
Different approach here. CallRail uses hybrid pricing, while Holistics goes with flat-rate. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. CallRail: CallRail sits in the mid-market sweet spot — pricier than bare-bones call tracking tools but nowhere near the enterprise contact-center suites. They're clearly going after SMB and mid-market marketing teams who want call intelligence without needing a full CCaaS platform or a sales call to get a quote.

Still deciding? See the best CallRail alternatives or the best Holistics alternatives, ranked with verified pricing.

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