ClickFunnels vs Shopify Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

ClickFunnels Shopify
Starts at $97/mo $39/mo
Number of plans 4 4
Free plan
Free trial
Pricing model flat-rate flat-rate

Launch

$97/mo
  • Unlimited Funnels
  • 1 Workspace (Sub-Account)
  • 2 Team Members
  • 10K Contacts
  • 50K Emails/Mo
  • 3 Courses
  • 5 Custom Domains
  • Unlimited Visitors
  • Group Onboarding Calls
  • AI Tools 1M Words
  • Standard Support

Scale

Popular
$197/mo
  • Unlimited Funnels
  • 5 Workspaces (Sub-Accounts)
  • 5 Team Members
  • 75K Contacts
  • 300K Emails/Mo
  • 6 Courses
  • Unlimited Custom Domains
  • Unlimited Visitors
  • Group Onboarding Calls
  • AI Tools 2M Words
  • Priority + Live Chat Support
  • Custom Code Editor
  • Webhooks/Full API Access

Optimize

$297/mo
  • Unlimited Funnels
  • 10 Workspaces (Sub-Accounts)
  • 10 Team Members
  • 150K Contacts
  • 750K Emails/Mo
  • 10 Courses
  • Unlimited Custom Domains
  • Unlimited Visitors
  • Group Onboarding Calls
  • AI Tools 5M Words
  • Priority + Live Chat Support
  • Custom Code Editor
  • Webhooks/Full API Access

Dominate

$499/mo
  • Unlimited Funnels
  • 20 Workspaces (Sub-Accounts)
  • 20 Team Members
  • 400k Contacts
  • 1.2M Emails/Mo
  • 20 Courses
  • Unlimited Custom Domains
  • Unlimited Visitors
  • Group Onboarding Calls
  • AI Tools 10M Words
  • VIP Support
  • Custom Code Editor
  • Webhooks/Full API Access
  • 3H Private Onboarding

Basic

$39/mo
  • Sell online, in person, and in AI chats
  • Card rates from 2.9% + 30¢ USD
  • Built-in AI assistant
  • Millions of tokens
  • Earn up to $5,000 in credits

Grow

$105/mo
  • Card rates from 2.7% + 30¢ USD
  • Up to 5 staff accounts
  • Up to 87% off shipping
  • Earn up to $7,500 in credits

Advanced

$399/mo
  • Card rates from 2.5% + 30¢ USD
  • Up to 15 staff accounts
  • Live 3rd-party shipping rates
  • Tailor your store by region
  • Earn up to $10,000 in credits

Plus

$2300/mo
  • Card rates from 2.25% + 30¢ USD
  • Unlimited staff accounts
  • Fully customizable checkout
  • Up to 200 POS Pro locations
  • Unlimited B2B catalogs
  • Priority 24/7 phone support

ClickFunnels vs Shopify FAQ

Which one is cheaper?
Shopify is the cheaper option, starting at $39/mo vs $97/mo for ClickFunnels.
Can I use either one for free?
Neither has a free plan. But ClickFunnels and Shopify offer a free trial.
How do they charge?
Both use a flat-rate model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. ClickFunnels: ClickFunnels sits mid-to-premium in the funnel-builder space — pricier than basic landing page tools but cheaper than full marketing suites once you factor in what it replaces (email, courses, affiliate tracking). They're not competing on price; they're betting that consolidating multiple tools into one flat fee beats stitching together cheaper point solutions. Shopify: Shopify sits mid-to-premium against BigCommerce and WooCommerce, banking on ecosystem lock-in (apps, themes, Shop Pay) rather than being the cheapest checkout in town. The $1/month-for-3-months trial hook is clearly aimed at poaching indecisive sellers from Wix or Squarespace before they even compare real pricing.

Still deciding? See the best ClickFunnels alternatives or the best Shopify alternatives, ranked with verified pricing.

Keep tabs on both.

We'll monitor pricing changes for ClickFunnels and Shopify and let you know when something moves. See how competitor pricing monitoring works.

Track both free »