Customer.io vs Justuno Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Customer.io | Justuno | |
|---|---|---|
| Starts at | $100/mo | $39/mo |
| Number of plans | 3 | 4 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | usage-based | usage-based |
Essentials
- 5k profiles (people + objects)
- AI Agent with core execution skills
- 1 million emails per month
- 2 object types
- Visual workflow builder
- LLM actions with 100K credit sample
- Email and community support
- Basic data integrations
Premium
- Custom profile volume & pricing
- Custom email volume & pricing
- 10 object types
- Elevated Agent limits + custom skills
- Daily Routines (scheduled tasks)
- Premium chat & email support
- 90-day onboarding support
- HIPAA Compliance*
- Premium data integrations
Enterprise
- Our best pricing on profile & email volume
- Custom Agent limits + execution skills
- Priority technical support
- Migration support*
- Dedicated Customer Success Manager*
- Dedicated hardware
- Audit logging & data governance
- Dedicated Technical Implementation Specialist*
- Shared Slack channel*
Always Free
- 1 Team Seat
- 1 Live Workflow
- Default Segments
Lite
- 10 Team Seats
- 3 Custom Workflows
- Live Chat Support
- Standard Onboarding
Flex
Popular- Account Strategist
- Custom Segments
- Custom Properties
- Visibility Boost
- Personalized Onboarding
Enterprise
- Enterprise Hub
- Custom Team Roles
- Cross-Domain Reporting
Customer.io vs Justuno FAQ
- Which one is cheaper?
- Justuno is the cheaper option, starting at $39/mo vs $100/mo for Customer.io.
- Can I use either one for free?
- Justuno has a free plan. Customer.io doesn't — you'll need to pay from day one.
- How do they charge?
- Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Customer.io: They're positioned mid-to-upper market for marketing automation — not trying to compete with Mailchimp on price, but undercutting Braze or Iterable on entry cost while targeting the same product-led growth companies. The $100 floor is accessible, but the annual Premium commitment signals they're really after funded startups and scaling SaaS teams. Justuno: At $39–$99/month for a conversion optimization and lead capture tool, they're priced accessibly against heavier platforms like Klaviyo or Attentive — clearly gunning for mid-market ecommerce brands that want more than a basic popup tool without enterprise-level spend.
Keep tabs on both.
We'll monitor pricing changes for Customer.io and Justuno and let you know when something moves.