Dovetail vs Zoho Forms Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Dovetail Zoho Forms
Starts at Custom $10/mo
Number of plans 2 5
Free plan
Free trial
Pricing model custom per-seat

Free

$0/mo
  • One channel
  • One project
  • Chat
  • summarize

Enterprise

Custom
  • Unlimited Agents
  • Unlimited channels
  • Dashboards
  • Unlimited projects
  • Unlimited Docs
  • Unlimited free chat queries
  • Organization features like folders, global tags, fields, templates
  • Advanced AI features like specific summaries
  • semantic search
  • Secure by design with redaction
  • compliance
  • access control
  • Priority support, dedicated customer success, onboarding assistance

FREE

$0/mo
  • 1 User
  • 3 Forms
  • Unlimited Form Views
  • 500 Submissions/month
  • 200 MB File Storage
  • 10 Payment Submissions
  • Pre-built Themes
  • Custom PDFs
  • Webhooks
  • Integrations
  • UTM Tracking

BASIC

$10/mo
  • 1 User
  • Unlimited Forms
  • Unlimited Form Views
  • 10,000 Submissions/month
  • 500 MB File Storage
  • Payment Gateway Integrations
  • Branding & Custom Form Themes
  • Custom PDFs
  • Webhooks
  • Integrations
  • UTM, GTM, PostMessage Tracking
  • Email Audit
  • Advanced Email Editor

STANDARD

$25/mo
  • 10 Users
  • Unlimited Forms
  • Unlimited Form Views
  • 25,000 Submissions/month
  • 2 GB File Storage
  • Payment Gateway Integrations
  • Branding & Custom Form Themes
  • Custom PDFs
  • Webhooks
  • Integrations
  • UTM, GTM, PostMessage Tracking
  • Email Audit
  • Advanced Email Editor
  • Approvals

PROFESSIONAL

$50/mo
  • 25 Users
  • Unlimited Forms
  • Unlimited Form Views
  • 75,000 Submissions/month
  • 5 GB File Storage
  • Payment Gateway Integrations
  • Branding & Custom Form Themes
  • Custom PDFs
  • Webhooks
  • Integrations
  • UTM, GTM, PostMessage Tracking
  • Email Audit
  • Advanced Email Editor
  • Approvals

PREMIUM

$90/mo
  • 100 Users
  • Unlimited Forms
  • Unlimited Form Views
  • 150,000 Submissions/month
  • 10 GB File Storage
  • Payment Gateway Integrations
  • Branding & Custom Form Themes
  • Custom PDFs
  • Webhooks
  • Integrations
  • UTM, GTM, PostMessage Tracking
  • Email Audit
  • Advanced Email Editor
  • Approvals
  • HIPAA Compliance
  • Auto-Trash Submissions
  • Record Audit
  • SMTP
  • Report Scheduler
  • Form Encryption

Dovetail vs Zoho Forms FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
How do they charge?
Different approach here. Dovetail uses custom pricing, while Zoho Forms goes with per-seat. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Dovetail: Skipping mid-tier pricing entirely signals Dovetail is playing a premium, enterprise-first game rather than competing on affordability or self-serve simplicity. They're chasing larger orgs with real budgets, not scrappy startups trying to piece together a research stack cheaply. Zoho Forms: Zoho sits firmly in the budget-to-mid range compared to Typeform or Jotform's higher tiers — it's the value play for teams already bought into the Zoho ecosystem or those who want form-building without paying a premium for design polish.

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