Exclaimer vs Benchmark Email Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Exclaimer | Benchmark Email | |
|---|---|---|
| Starts at | $0/mo | $19/mo |
| Number of plans | 4 | 3 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | per-seat | hybrid |
Starter
- One email signature template
- Centrally managed email signatures, organization-wide
- Auto-updated employee details
- Control your branding, including logos, fonts, and colors
- Legal disclaimers on every email
- Consistent signatures across all devices, including mobile
- Users see their signature before sending
- A library of professionally designed signature templates
Standard
- Unlimited email signature templates
- Unique signatures for different departments and teams
- Three Brand Kits for organization-wide branding control
- Schedule signatures and campaign banners
- Target recipients with specific signatures and banners
Pro
Popular- Unlimited Brand Kits for centralized multi-brand control
- Advanced signature and banner scheduling
- Social media feeds in signatures
- HubSpot and Salesforce integration
- Signature usage metrics and engagement dashboards
- Centrally control organization-wide video meeting backgrounds
- Sync employee attributes from your preferred HRIS
Enterprise
- Dedicated Customer Success Manager for ongoing support
- Tailored onboarding plan built around your structure and rollout goals
- Guided implementation support for signatures, rules, and employee data
- Rollout planning for large or multi-team deployments
Free
- Includes 500 contacts.
Pro
Popular- Everything you need to send impactful email marketing campaigns.
Enterprise
- Have more than 100,000 contacts?
- Customized for large senders, backed by premium email marketing support.
Exclaimer vs Benchmark Email FAQ
- Which one is cheaper?
- Exclaimer starts lower at $0/mo, compared to $19/mo for Benchmark Email.
- Can I use either one for free?
- Benchmark Email has a free plan. Exclaimer doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. Exclaimer uses per-seat pricing, while Benchmark Email goes with hybrid. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Benchmark Email: At $19/mo for 1,000 contacts, Benchmark sits in the budget-to-mid range of the email marketing pack, undercutting the likes of Mailchimp and Klaviyo at similar list sizes. They're clearly chasing small businesses and solopreneurs who want cheap entry pricing without a free trial gate to jump through.
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