Front vs Groove Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Starter
- Shared inbox and ticketing
- AI Topics and up to 10 automation rules
- Basic analytics
- No-code public knowledge base
- AI add-ons available
Professional
- Omnichannel (email, SMS, social, etc.)
- Macros and up to 20 automation rules
- Advanced analytics
- Multiple workspaces, SSO, and SCIM
- AI add-ons available
Enterprise
Popular- Smart rules
- Unlimited rules and macros
- Multi-language knowledge base
- Custom roles and permissions
- AI Copilot, QA, and CSAT included
Per-ticket pricing
Popular- Unlimited agents
- Unlimited seats
- Shared inbox
- Email, chat, and messaging
- AI triage
- AI replies
- AI actions
- Workflow automation
- Smart escalations
- Knowledge base
- Analytics
- API access
- Onboarding
- Premium support
Front vs Groove FAQ
- Which one is cheaper?
- Groove is the cheaper option, starting at $1/mo vs $25/mo for Front.
- Can I use either one for free?
- Neither has a free plan. But Front offers a free trial.
- How do they charge?
- Different approach here. Front uses per-seat pricing, while Groove goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Groove: Ditching seat fees is the wedge here — it's a direct shot at Zendesk and Intercom, where costs balloon as you add agents. Groove's pitching itself as the smarter economic choice for teams that want to scale headcount without scaling their software bill, though the $3K annual floor means they're not chasing the smallest teams.
Still deciding? See the best Front alternatives or the best Groove alternatives, ranked with verified pricing.
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