Gelato vs Loop Returns Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Gelato Loop Returns
Starts at Custom $155/mo
Number of plans 3 3
Free plan
Free trial
Pricing model hybrid flat-rate

Free

$0/mo
  • No upfront fees
  • No minimum orders
  • Payment and currency options
  • Multi-currency wallet
  • Local taxes and VAT handling

Gelato+

Custom
  • Personalization Studio
  • AI tools
  • Up to 33% off products year-round
  • 20% off premium apparel brands
  • Free shipping on premium apparel orders

Gelato Platinum

Custom
  • Personalized pricing
  • Price matching
  • Free samples

Checkout+

$0/mo
  • Returns software
  • US & Canada domestic return labels
  • Return Bars®

Essential

$155/mo
  • Unlimited destinations
  • Automated return policies
  • Carrier rate shopping
  • Workflows

Advanced

$340/mo
  • Shop Now
  • Instant Exchange
  • Bonus Credit
  • Fraud prevention

Gelato vs Loop Returns FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
How do they charge?
Different approach here. Gelato uses hybrid pricing, while Loop Returns goes with flat-rate. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Gelato: They're positioning against Printful and Printify by making the entry point genuinely free with no monthly commitment, then competing on margin recovery through discounts rather than undercutting base product prices. It's a mid-market play — not the cheapest per-unit option, but the subscription discount structure targets serious sellers who want predictable cost reduction without going enterprise. Loop Returns: Sitting in the low-to-mid price band for returns management software, Loop is clearly positioned to undercut bigger enterprise-first players while still gating serious volume into custom Enterprise deals. The free Checkout+ tier is a wedge to land smaller Shopify merchants cheap and expand them later.

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