Hex vs Amplitude Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Hex Amplitude
Starts at $36/mo Custom
Number of plans 4 4
Free plan
Free trial
Pricing model per-seat usage-based

Community

$0/mo
  • Notebook agent trial
  • Connect any data source
  • Up to 5 notebooks
  • Build with all cell types
  • Small compute

Professional

$36/mo
  • Notebook agent
  • Standard credits
  • Unlimited notebooks
  • Up to 5 published apps
  • 30-day version history
  • Medium compute

Team

$75/mo
  • Threads agent
  • Semantic model agent
  • Extended credits
  • Unlimited published apps
  • Visual exploration and drill down
  • Unlimited version history
  • Scheduled runs and alerts
  • Shared components
  • Shared collections
  • Advanced compute add-ons

Enterprise

Custom
  • Explorer seat add-on
  • Audit logs
  • Premium credits
  • OAuth database connections
  • Observability API
  • OIDC SSO
  • Single tenant add-on
  • HIPAA add-on
  • Embedded analytics add-on
  • Custom Docker image add-ons
  • Dedicated support

Free

$0/mo
  • AI Agents and MCP
  • Basic Product Analytics
  • Cohort syncs (one time)
  • 2000 AI feedback records
  • 10K monthly session replays
  • Limited Experiments, Guides & Surveys
  • 500 active AI Visibility prompts

Plus

Popular
$0/mo
  • AI Agents and MCP
  • Scale up to 70M Events
  • Custom events and formulas
  • 20 Behavioral cohorts
  • Alerts
  • Heatmaps
  • 1,000 active AI Visibility prompts
  • 2-year data retention

Growth

Custom
  • AI Agents and MCP
  • Advanced Behavioral Exploration
  • Currency conversion
  • Monitoring and Alerts
  • 20K monthly session replays
  • 2,500 active AI Visibility prompts
  • SSO & Project Permissions

Enterprise

Custom
  • AI Agents and MCP
  • Unlimited projects per portfolio
  • Data Access Controls
  • Unlimited Monitoring and Alerts
  • 50K monthly session replays
  • 5,000 active AI Visibility prompts
  • Advanced User Mgmt (incl RBAC)

Hex vs Amplitude FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
How do they charge?
Different approach here. Hex uses per-seat pricing, while Amplitude goes with usage-based. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Hex: Hex sits in the mid-market of collaborative notebook and data app tools, competing with Mode, Deepnote, and Databricks Notebooks. At $75/seat for Team, they're not the cheapest option but they're undercutting the enterprise-first players — positioning themselves as the serious-but-accessible choice for modern data teams that have outgrown Jupyter but aren't ready for a six-figure platform contract. Amplitude: They're threading the needle between Mixpanel (comparable usage-based model) and more expensive enterprise BI tools — not the cheapest option in product analytics, but the startup discount program signals they're actively trying to win early-stage companies before Mixpanel or PostHog does. The $0 Plus entry point is a direct shot at lowering the barrier to land in growing teams.

Keep tabs on both.

We'll monitor pricing changes for Hex and Amplitude and let you know when something moves.

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