SparkToro vs AgencyAnalytics Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

SparkToro pricing AgencyAnalytics pricing
Starts at $38/mo $20/mo
Number of plans 4 2
Free plan —
Free trial —
Pricing model tiered-usage usage-based

Price is one row. To weigh the features too, use our feature comparison template →

Free

$0/mo
  • 3 previews/month
  • Single user only
  • Preview data only

Personal

$38/mo
  • 4 reports/month
  • Single user only
  • All data types
  • Custom logo on reports
  • MCP Access

Business

Popular
$112/mo
  • 25 reports/month
  • 10 users
  • Take Action
  • Persona Builder

Agency

$225/mo
  • 250 reports/month
  • 100 users
  • Single Sign-On (SSO)
  • SCIM provisioning
  • Pay by ACH or wire transfer

Everything your agency needs

Popular
$20/mo
  • Automated client reporting
  • White-label branding
  • Client portal
  • Goals, alerts & anomaly detection
  • API access
  • Unlimited staff & client users
  • AI insights & analysis
  • 85+ integrations
  • Benchmarks & forecasting
  • MCP access (ChatGPT & Claude)
  • Custom domain & email
  • Email & chat support

Enterprise

Custom

SparkToro vs AgencyAnalytics FAQ

Which one is cheaper?
AgencyAnalytics is the cheaper option, starting at $20/mo vs $38/mo for SparkToro.
Can I use either one for free?
SparkToro has a free plan. AgencyAnalytics doesn't — though they do offer a free trial.
How do they charge?
Different approach here. SparkToro uses tiered-usage pricing, while AgencyAnalytics goes with usage-based. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. SparkToro: SparkToro sits mid-market for a niche tool: well above free social listening dashboards, but a fraction of enterprise audience-intelligence suites that run into thousands per month. The Agency tier at $225/mo (or $2,700/yr) is aimed squarely at agencies who'd otherwise pay far more for panel-based research tools like GWI or Audiense. AgencyAnalytics: At $20/client/month, they're positioned as accessible for small-to-mid agencies rather than competing on rock-bottom price or premium bells and whistles. They're going after agencies that want simplicity in pricing (one flat per-client rate) instead of the tiered feature-gating you see with tools like AgencyAnalytics' competitors.

Still deciding? See the best SparkToro alternatives or the best AgencyAnalytics alternatives, ranked with verified pricing.

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