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Augment Code pricing teardown

https://www.augmentcode.com/pricing

A clean, minimal three-tier page built around a flat-fee-plus-pooled-usage model ($20 / $100 / Custom) with no per-seat charge up to 50 seats. The pricing logic is genuinely differentiated and the FAQ explains the usage mechanics well, but the Standard-to-Business difference is nearly invisible in the feature list (it's mostly $80 more included usage), there's no annual option, and the real cost of usage (provider list price + 40% fee) is buried in the FAQ.

Tier structure

Standard

$20/mo

Business

$100/mo

Enterprise

Custom

Value metric

flat team fee with pooled dollar-denominated usage

How limits scale

Included usage / month $20 → $100 → Custom
Seats Up to 50 → Up to 50 → Unlimited
Concurrent Cosmos sessions 50 → 50 → Unlimited
Compute Standard size → Standard size → Custom size + multi-region
Usage Analytics No → No → Yes

Escalation logic

Standard and Business are feature-identical self-serve plans that differ almost solely in included usage credit ($20 vs $100), so Business is a 5x price jump with no feature gating. Enterprise is the only tier that unlocks security/compliance features (CMEK, SIEM, SSO, audit trails), unlimited users and custom compute, gated behind sales.

Psychological anchors

  • Highlighted recommended plan — Business has a green outline and a 'POPULAR' badge, plus a green-filled CTA, while Standard gets a white button and Enterprise a muted one. This steers attention to the $100 tier.
  • Round-number premium pricing — $20 and $100 are clean round figures that read as straightforward and developer-friendly rather than gimmicky charm pricing.
  • Enterprise as high-end anchor — The 'Custom' tier with unlimited users and sessions makes $100 feel like a bounded, reasonable mid-point.
  • 'No per-seat charge' repeated — 'flat, no per-seat charge' appears under every price and in the FAQ, positioning against seat-based competitors and removing growth anxiety for teams up to 50.
  • Included-usage framing — Each tier leads with '$X of usage included,' making the fee read as a credit balance rather than a pure cost, with pay-as-you-go top-ups as a safety valve.
  • Social proof logo strip — A 'Trusted by engineers at' bar (Snyk, MoneyGram, Tekion, DXC, ddn and others) sits directly under the plan cards.

What this page is optimizing for

Primarily self-serve adoption for small-to-mid teams, with an enterprise lead-gen funnel for larger orgs. Both paid tiers have public prices and 'Try Cosmos' CTAs, while all compliance and scale features are reserved for 'Contact sales.' The low $20 entry and top-ups suggest an expand-via-usage model.

Red flags

  • Standard and Business have identical feature lists in the comparison table; the only differentiator is $80 more included usage, so the 5x price jump lacks a clear upgrade trigger beyond running out of credits.
  • The true cost model (LLM at provider list price plus a 40% service fee, compute billed separately) is only explained in FAQ #1, so a buyer can't estimate real monthly spend from the plan cards.
  • No annual billing toggle or discount is offered, leaving the typical 17-20% commitment incentive on the table.
  • A dollar-denominated usage pool is hard to translate into tasks or developer-days, making it difficult to judge whether $20 or $100 is the right tier.
  • Standard and Business only get community support plus a ticket portal; dedicated support is Enterprise-only, which may deter teams paying $100/mo.
  • Usage Analytics is locked to Enterprise, so Business customers paying for pooled usage can't see who consumes it.
  • The page text surfaces no free tier or explicit trial terms; 'Try Cosmos' doesn't say whether a card is required or how long the trial lasts.
  • The FAQ ends with a Code Review vs. Code Review Enterprise question that isn't reflected anywhere in the plan cards or comparison table, which is confusing.

Best-practices scorecard

What works · 4

  • Clear recommended tier — Business is visually highlighted with a green border, 'POPULAR' badge and a filled CTA.
  • Visible prices — $20 and $100 are shown prominently; only Enterprise is custom, which is standard.
  • FAQ or objection handling — Eight FAQs cover usage mechanics, pooling, seats, data training, security, SLAs and top-up expiry.
  • Trust signals present — Customer logo strip, SOC 2 Type II, 'No AI training allowed' on every tier, and Trust Center links.

Half measures · 3

  • Value metric matches usage — Pooled dollar usage with no per-seat charge aligns with consumption and avoids punishing team growth, but the 40% fee and compute billing make real cost hard to predict.
  • Tier differences are scannable — The comparison table is well organized by category, but Standard vs. Business are identical, and the Enterprise-only gated rows are greyed out clearly.
  • Clear CTAs per tier — 'Try Cosmos' on paid tiers and 'Contact sales' on Enterprise are clear, but both paid tiers use the same generic CTA and the Standard/Enterprise buttons are visually muted.

What's missing · 1

  • Annual discount offered — No billing toggle or annual pricing appears; Enterprise mentions volume-based annual discounts only.