Hetzner Pricing (2026)
Pure usage-based billing in EUR — you pay for what you consume, likely metered on compute hours, storage, and bandwidth. The value metric is raw infrastructure resources, not seats or features, so costs scale directly with workload size.
- Cost-Optimized
- Contact Sales
- Regular Performance
- Contact Sales
- General Purpose
- Contact Sales
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Cost-Optimized
- Extremely cost-effective
- Low CPU usage
- Medium traffic applications
Regular Performance
- Inexpensive due to shared resources
- Low to medium CPU usage
- Medium traffic applications
General Purpose
- Dedicated vCPUs
- Constantly high CPU usage
- High-traffic applications
AI Pricing Analysis
Pricing Model
Pure usage-based billing in EUR — you pay for what you consume, likely metered on compute hours, storage, and bandwidth. The value metric is raw infrastructure resources, not seats or features, so costs scale directly with workload size.
Tier Strategy
Cost-Optimized and Regular Performance are both shared-resource tiers, making them natural fits for dev environments, staging, or cost-sensitive workloads — the upgrade trigger is performance consistency. General Purpose with dedicated resources is for teams who've hit noisy-neighbor issues or need predictable CPU for production.
Competitive Positioning
Hetzner is aggressively the budget option in European cloud infrastructure — they undercut AWS, GCP, and Azure significantly and compete directly with Scaleway and OVHcloud on price. They're winning teams who prioritize EUR-denominated, GDPR-friendly hosting without enterprise overhead.
Growth Lever
Expansion is purely consumption-driven — no feature gates or seat limits pushing upgrades, just raw usage. The real lever is teams migrating more workloads onto the platform, and the jump from shared to dedicated resources is the key upsell moment when performance predictability becomes non-negotiable.
Hetzner Pricing FAQ
- How much does Hetzner cost?
- Pricing is custom — you'll need to talk to their sales team for a quote.
- Is there a free plan?
- No free plan. You'll need to commit to a paid plan to get started.
- Can I try it before paying?
- Not at the moment. There's no free trial or free plan listed on their pricing page.
- How does the pricing work?
- Pure usage-based billing in EUR — you pay for what you consume, likely metered on compute hours, storage, and bandwidth. The value metric is raw infrastructure resources, not seats or features, so costs scale directly with workload size.
- Which plan makes sense for me?
- Cost-Optimized and Regular Performance are both shared-resource tiers, making them natural fits for dev environments, staging, or cost-sensitive workloads — the upgrade trigger is performance consistency. General Purpose with dedicated resources is for teams who've hit noisy-neighbor issues or need predictable CPU for production.
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Comparing Hetzner to something specific? Try Hetzner vs AWS, Hetzner vs DigitalOcean, or Hetzner vs Google Cloud.
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