How much does Iubenda cost?

Paid plans start at $5/mo, going up to $119/mo for larger teams. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.

Is there a free plan?

Yes. The "Free" plan is free forever, not just a trial. It's enough to evaluate the product before upgrading.

Can I try it before paying?

Yes — there's a free trial that lasts 14 days.

Is there a discount for annual billing?

Yes — you save up to 33% if you pay annually instead of month-to-month. They also mention: "Save 16% with annual billing."

Iubenda Pricing (2026)

It's a hybrid of flat-rate tiers plus metered overage — you're paying for a bundle of compliance tools (cookie consent, privacy policy generator, etc.) at a fixed price, but pageviews are the real usage metric, with extra traffic billed at €0.05 per 1,000 views once you blow past your plan's cap.

From $5/mo 6 plans hybrid Free plan Free trial Best Iubenda alternatives → Iubenda's competitors →

Essentials: $5/mo
Lite: $7/mo
Advanced Popular: $27/mo
Standard: $65/mo
Ultimate: $119/mo
Custom: Contact Sales

Verified Aug 23, 2026 Official pricing page

Screenshot of Iubenda's pricing page showing its plans and prices — Their pricing page, captured Aug 23, 2026

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Essentials

$5/mo $4/mo annual

Up to 25K pageviews
Standard Privacy & Cookie Policy
Mild branding capability
One language
Monthly site scans

Lite

$7/mo

10K pageviews
Limited AI-powered support

Advanced

Popular

$27/mo $19/mo annual

Up to 50K pageviews
Complete legal documents
Mild branding capability
All available languages
Monthly site scans
Geo-targeting

Standard

$65/mo $60/mo annual

150K pageviews
Unlimited AI-powered support

Ultimate

$119/mo $79/mo annual

Up to 150K pageviews
Advanced legal documents
Full branding capability
All available languages
Hourly site scans
Geo-targeting
Mobile SDK
Detailed analytics
Consent recovery

Custom

Contact Sales

Unlimited pageviews
Unlimited AI-powered support
Premium services

Does Iubenda have a free plan?

Yes: the Free plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $5/mo. Paid tiers also come with a free trial (14 days).

AI Pricing Analysis

Pricing Model

Tier Strategy

Essentials and Lite are basically the same entry point for solo sites or small blogs just needing a privacy policy and cookie banner; Advanced and Standard target growing businesses that need multi-site management or more pageview headroom; Ultimate and Custom are for agencies or larger companies juggling many domains and needing dedicated support. The upgrade trigger is almost never 'features' — it's traffic volume and site count creeping past what the cheap tiers allow.

Competitive Positioning

Iubenda plays the accessible-but-fragmented card — six named tiers (plus custom) is unusual and makes it look cheaper at the low end than rivals like Cookiebot or OneTrust, while still leaving room to scale into enterprise pricing. They're clearly hunting small business and solo site owners first, then trying to retain them as they grow instead of losing them to a pricier competitor.

Growth Lever

Pageview limits are the quiet growth engine here — as a client's site traffic grows, they either eat the per-1,000-view overage fees or upgrade to the next tier where that headroom is baked in. Multi-site support and dedicated features in Ultimate/Custom are the secondary lever for agencies managing several client domains under one account.

Want the strategist's read on the live page? Read the AI teardown of Iubenda's pricing page →

Iubenda Pricing FAQ

How much does Iubenda cost?: Paid plans start at $5/mo, going up to $119/mo for larger teams. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
Is there a free plan?: Yes. The "Free" plan is free forever, not just a trial. It's enough to evaluate the product before upgrading.
Can I try it before paying?: Yes — there's a free trial that lasts 14 days.
How does the pricing work?: It's a hybrid of flat-rate tiers plus metered overage — you're paying for a bundle of compliance tools (cookie consent, privacy policy generator, etc.) at a fixed price, but pageviews are the real usage metric, with extra traffic billed at €0.05 per 1,000 views once you blow past your plan's cap.
Is there a discount for annual billing?: Yes — you save up to 33% if you pay annually instead of month-to-month. They also mention: "Save 16% with annual billing."
Which plan makes sense for me?: Essentials and Lite are basically the same entry point for solo sites or small blogs just needing a privacy policy and cookie banner; Advanced and Standard target growing businesses that need multi-site management or more pageview headroom; Ultimate and Custom are for agencies or larger companies juggling many domains and needing dedicated support. The upgrade trigger is almost never 'features' — it's traffic volume and site count creeping past what the cheap tiers allow.

More Security pricing

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Comparing Iubenda to something specific? Try Iubenda vs 1Password, Iubenda vs Aqua Security, or Iubenda vs Bitdefender GravityZone. Or see the best Iubenda alternatives, ranked.

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