Termly Pricing (2026)

Termly runs a hybrid model — a free tier gets you basic compliance coverage, then paid plans layer on per-site and feature-based pricing, with Agency scaling by client volume rather than a flat seat count. You're really paying for how many websites and how much legal complexity (cookie consent, policy generators, DSAR handling) you need covered.

From $14/mo 4 plans hybrid Free plan Best Termly alternatives → Termly's competitors →
Free
$0/mo
Starter
$14/mo
Pro+ Popular
$20/mo
Agency
Contact Sales
Verified Sep 20, 2026 Official pricing page
Screenshot of Termly's pricing page showing its plans and prices
Their pricing page, captured Sep 20, 2026

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Free

$0/mo
  • 1 basic legal policy
  • 10,000/mo. banner views
  • Cookie policy & banner
  • Cookie script auto blocker
  • HTML embeddable policies
  • Quarterly cookie scans

Starter

$14/mo $10/mo annual
  • 2 legal policies
  • 10 policy edits
  • 50,000/mo. banner views
  • Monthly cookie scans
  • Regulation monitoring
  • Regular policy updates

Pro+

Popular
$20/mo $15/mo annual
  • Unlimited legal policies
  • Unlimited policy edits
  • Unlimited banner views
  • Weekly cookie scans
  • Auto-updated policies
  • Regulation monitoring
  • Remove Termly logo
  • Google Consent Mode v2
  • IAB TCF 2.3
  • Custom banner styles
  • Multi-language support
  • Regional consent rules
  • Multi-user permissions

Agency

Contact Sales
  • Additional bulk pricing discounts
  • Multi-domain management
  • Multi-user permissions
  • Custom marketing materials
  • Training & onboarding
  • Compliance support
  • Bulk import

Does Termly have a free plan?

Yes: the Free plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $14/mo.

What the free plan includes

  • 1 basic legal policy
  • 10,000/mo. banner views
  • Cookie policy & banner
  • Cookie script auto blocker
  • HTML embeddable policies
  • Quarterly cookie scans

AI Pricing Analysis

Pricing Model

Termly runs a hybrid model — a free tier gets you basic compliance coverage, then paid plans layer on per-site and feature-based pricing, with Agency scaling by client volume rather than a flat seat count. You're really paying for how many websites and how much legal complexity (cookie consent, policy generators, DSAR handling) you need covered.

Tier Strategy

Free is bait for solo site owners who just need a basic privacy policy generator, Starter fits small businesses running one or two sites who need cookie consent banners live, and Pro+ kicks in once you need multi-site management or more advanced compliance tooling like DSAR workflows. Agency is the natural landing spot for consultants and dev shops managing compliance across dozens of client sites, where custom pricing beats stacking individual licenses.

Competitive Positioning

At $14-20/mo, Termly undercuts enterprise privacy-compliance suites like OneTrust or TrustArc by a wide margin, positioning itself as the accessible option for SMBs and freelancers rather than large enterprises with dedicated legal teams. They're clearly chasing the long tail of small website owners who need GDPR/CCPA coverage but can't justify a five-figure compliance budget.

Growth Lever

Expansion comes from adding more websites and unlocking deeper features like custom consent banner styling, DSAR automation, and multi-brand policy management — the stuff a single-site free user simply doesn't need until they scale. The Agency tier and bulk-license calculator suggest the real growth lever is landing agencies and consultants who then bring recurring multi-client volume rather than chasing incremental seat upgrades.

Want the strategist's read on the live page? Read the AI teardown of Termly's pricing page →

Termly Pricing FAQ

How much does Termly cost?
Paid plans start at $14/mo, going up to $20/mo for larger teams. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
Is there a free plan?
Yes. The "Free" plan is free forever, not just a trial. You get 1 basic legal policy, 10,000/mo. banner views, cookie policy & banner — plus 3 more features. It's enough to evaluate the product before upgrading.
Can I try it before paying?
There's no trial per se, but the free plan lets you use the product indefinitely with some limits.
How does the pricing work?
Termly runs a hybrid model — a free tier gets you basic compliance coverage, then paid plans layer on per-site and feature-based pricing, with Agency scaling by client volume rather than a flat seat count. You're really paying for how many websites and how much legal complexity (cookie consent, policy generators, DSAR handling) you need covered.
Is there a discount for annual billing?
Yes — you save up to 29% if you pay annually instead of month-to-month. They also mention: "Annual Billing – Save 25%."
Which plan makes sense for me?
Free is bait for solo site owners who just need a basic privacy policy generator, Starter fits small businesses running one or two sites who need cookie consent banners live, and Pro+ kicks in once you need multi-site management or more advanced compliance tooling like DSAR workflows. Agency is the natural landing spot for consultants and dev shops managing compliance across dozens of client sites, where custom pricing beats stacking individual licenses.

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Comparing Termly to something specific? Try Termly vs 1Password, Termly vs Aqua Security, or Termly vs Bitdefender GravityZone. Or see the best Termly alternatives, ranked.

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