AgencyAnalytics vs VWO Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| AgencyAnalytics | VWO | |
|---|---|---|
| Starts at | $20/mo | Custom |
| Number of plans | 2 | 3 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | usage-based | custom |
Everything your agency needs
- Automated client reporting
- White-label branding
- Client portal
- Goals, alerts & anomaly detection
- API access
- Unlimited staff & client users
- AI insights & analysis
- 85+ integrations
- Benchmarks & forecasting
- MCP access (ChatGPT & Claude)
- Custom domain & email
- Email & chat support
Enterprise
Enterprise
- Dedicated CSM & 1:1 Training
- All Targeting & Reporting Options
- Mutually Exclusive Groups
- Single Sign On (SSO)
- API Access
- 24x7 Support
Pro
- Advanced Targeting & Reporting
- Guardrails Metrics
- Multi Variate Testing
- Pull Data via Integrations
- Download & Share Report
- Advanced Support
Growth
- Visual & Code Editor
- Unlimited Variation & Metrics
- Enhanced Targeting
- Download & Share Report Summary
- Enhanced Support
- No Data Retention Restriction
- Wandz Core
AgencyAnalytics vs VWO FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- VWO has a free plan. AgencyAnalytics doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. AgencyAnalytics uses usage-based pricing, while VWO goes with custom. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. AgencyAnalytics: At $20/client/month, they're positioning as accessible for growing agencies without the sticker shock of flat enterprise contracts — not the cheapest tool in the reporting space, but competitive against platforms like DashThis or Reportz that use similar per-client models. They're clearly targeting mid-market agencies that have outgrown manual reporting but aren't ready to pay for a full Looker-style BI stack. VWO: VWO is playing the mid-market-to-enterprise game, competing directly with Optimizely and AB Tasty rather than trying to undercut Statsig or LaunchDarkly on developer tooling. The breadth of product lines (eight distinct tools) signals they're pitching platform consolidation, not point-solution pricing.
Keep tabs on both.
We'll monitor pricing changes for AgencyAnalytics and VWO and let you know when something moves.