Agorapulse vs Hootsuite Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Agorapulse Hootsuite
Starts at $99/mo $99/mo
Number of plans 4 4
Free plan
Free trial
Pricing model per-seat per-seat

Standard

$99/mo
  • Social profiles
  • Mobile app for iOS and Android
  • Unlimited post scheduling
  • Multi-network publishing
  • Multi-profile publishing
  • Unified content calendar
  • Save as draft
  • Audience targeting options
  • AI Writing Assistant
  • AI alt text generator
  • Link shortening and tracking
  • Automated link tracking
  • Content library
  • First comment & threads
  • Instagram grid preview
  • Video subtitles upload
  • Internal comments
  • Simple approval workflows
  • Publishing queues
  • Bulk scheduling
  • All-in-one social inbox
  • Comment moderation
  • Google reviews moderation
  • Inbox search
  • Inline translation
  • Conversation notes
  • Contact history & notes
  • Automated Moderation
  • Post-level moderation
  • Social profile reports
  • Post performance reporting
  • Community management reporting
  • Basic social media ROI report
  • White-label reporting
  • Basic report exporting
  • AI summary
  • Data retention
  • ChatGPT & Claude
  • Bit.ly
  • Google Analytics
  • Google Drive
  • Tenor
  • Canva
  • Zapier
  • Support hours
  • Email support
  • Live chat support
  • First response time
  • Self-service training recordings
  • Two-factor authentication (2FA)
  • Profile-level access restrictions
  • Profile Connector

Professional

$149/mo
  • Social profiles
  • Mobile app for iOS and Android
  • Unlimited post scheduling
  • Multi-network publishing
  • Multi-profile publishing
  • Unified content calendar
  • Save as draft
  • Audience targeting options
  • AI Writing Assistant
  • AI alt text generator
  • Link shortening and tracking
  • Automated link tracking
  • Content library
  • First comment & threads
  • Calendar notes
  • Instagram grid preview
  • Video subtitles upload
  • Instagram product tagging
  • Link in bio tool (PulseLink in bio)
  • Internal comments
  • Simple approval workflows
  • Publishing queues
  • Bulk scheduling
  • Shared calendars
  • All-in-one social inbox
  • Comment moderation
  • Google reviews moderation
  • Inbox search
  • Inline translation
  • Conversation notes
  • Contact history & notes
  • Automated Moderation
  • Post-level moderation
  • Ad comments moderation
  • Assign comments & messages
  • Reply collision detection
  • Social profile reports
  • Post performance reporting
  • Community management reporting
  • Basic social media ROI report
  • White-label reporting
  • Basic report exporting
  • AI summary
  • Team performance report
  • Data retention
  • ChatGPT & Claude
  • Bit.ly
  • Google Analytics
  • Google Drive
  • Tenor
  • Canva
  • Zapier
  • Support hours
  • Email support
  • Live chat support
  • First response time
  • Self-service training recordings
  • Two-factor authentication (2FA)
  • Profile-level access restrictions
  • Profile Connector

Advanced

Popular
$199/mo
  • Social profiles
  • Mobile app for iOS and Android
  • Unlimited post scheduling
  • Multi-network publishing
  • Multi-profile publishing
  • Unified content calendar
  • Save as draft
  • Audience targeting options
  • AI Writing Assistant
  • AI alt text generator
  • Organization Context AI
  • Link shortening and tracking
  • Automated link tracking
  • Content library
  • First comment & threads
  • Calendar notes
  • Instagram grid preview
  • Video subtitles upload
  • Instagram product tagging
  • Link in bio tool (PulseLink in bio)
  • Internal comments
  • Simple approval workflows
  • Custom fields
  • Publishing queues
  • Bulk scheduling
  • Bulk approve posts
  • Recommended publishing times in composer
  • Post labels
  • Shared calendars
  • Boost posts (Facebook)
  • Ad calendar sync
  • All-in-one social inbox
  • Comment moderation
  • Google reviews moderation
  • Inbox search
  • Inline translation
  • Conversation notes
  • Contact history & notes
  • Automated Moderation
  • Post-level moderation
  • Ad comments moderation
  • Assign comments & messages
  • Reply collision detection
  • Custom inbox views
  • Saved replies
  • Filter presets
  • Advanced spam management
  • Bulk inbox management
  • Inbox labels
  • Sentiment detection
  • Comment export
  • Business hours settings
  • Social profile reports
  • Post performance reporting
  • Community management reporting
  • Basic social media ROI report
  • White-label reporting
  • Basic report exporting
  • AI summary
  • Organization Context AI
  • Team performance report
  • Cross-network group reports
  • Custom date comparison ranges
  • Label reports
  • Scheduled report emails
  • Advanced report exporting
  • Advanced social media ROI report
  • Ads reporting
  • Data retention
  • ChatGPT & Claude
  • Bit.ly
  • Google Analytics
  • Google Drive
  • Tenor
  • Canva
  • Zapier
  • Looker Studio
  • HubSpot
  • Microsoft Teams
  • Slack
  • Support hours
  • Email support
  • Live chat support
  • Video call support
  • First response time
  • Self-service training recordings
  • Onboarding support
  • Two-factor authentication (2FA)
  • Profile-level access restrictions
  • Profile Connector

Custom

Custom
  • Social profiles
  • Mobile app for iOS and Android
  • Unlimited post scheduling
  • Multi-network publishing
  • Multi-profile publishing
  • Unified content calendar
  • Save as draft
  • Audience targeting options
  • AI Writing Assistant
  • AI alt text generator
  • Organization Context AI
  • Link shortening and tracking
  • Automated link tracking
  • Content library
  • First comment & threads
  • Calendar notes
  • Instagram grid preview
  • Video subtitles upload
  • Instagram product tagging
  • Link in bio tool (PulseLink in bio)
  • Internal comments
  • Simple approval workflows
  • Custom fields
  • Publishing queues
  • Bulk scheduling
  • Bulk approve posts
  • Recommended publishing times in composer
  • Post labels
  • Shared calendars
  • Boost posts (Facebook)
  • Ad calendar sync
  • Multi-step approval workflows
  • All-in-one social inbox
  • Comment moderation
  • Google reviews moderation
  • Inbox search
  • Inline translation
  • Conversation notes
  • Contact history & notes
  • Automated Moderation
  • Post-level moderation
  • Ad comments moderation
  • Assign comments & messages
  • Reply collision detection
  • Custom inbox views
  • Saved replies
  • Filter presets
  • Advanced spam management
  • Bulk inbox management
  • Inbox labels
  • Sentiment detection
  • Comment export
  • AI reply suggestions
  • Business hours settings
  • Social profile reports
  • Post performance reporting
  • Community management reporting
  • Basic social media ROI report
  • White-label reporting
  • Basic report exporting
  • AI summary
  • Organization Context AI
  • Team performance report
  • Cross-network group reports
  • Custom date comparison ranges
  • Label reports
  • Scheduled report emails
  • Advanced report exporting
  • Advanced social media ROI report
  • Ads reporting
  • Historical data import
  • Data retention
  • ChatGPT & Claude
  • Bit.ly
  • Google Analytics
  • Google Drive
  • Tenor
  • Canva
  • Zapier
  • Looker Studio
  • HubSpot
  • Salesforce
  • Microsoft Teams
  • Slack
  • Reports open API
  • Support hours
  • Email support
  • Live chat support
  • Video call support
  • First response time
  • Self-service training recordings
  • Dedicated Customer Success Manager
  • Onboarding support
  • Quaterly business review
  • Two-factor authentication (2FA)
  • Profile-level access restrictions
  • Profile Connector
  • Custom roles & permissions
  • Feature visibility controls
  • Single Sign-On (SSO)

Standard

$99/mo
  • Schedule unlimited social posts*
  • Generate posts and images with AI
  • Respond to messages from one inbox
  • Monitor your brand and competitors

Professional

Popular
$199/mo
  • Manage unlimited social accounts
  • Automate inbox replies and workflows
  • Forecast social trends up to 90 days ahead
  • Build custom performance reports

Advanced

$399/mo
  • Review and approve content with your team
  • Assign and auto-route messages to the right team members
  • Coordinate content and customer care
  • Measure team performance and efficiency

Enterprise

Custom
  • Prove the impact of social with advanced analytics
  • Uncover trends across social, digital, and AI with advanced listening
  • Secure access with single sign-on (SSO)
  • Stay compliant with custom compliance solutions

Agorapulse vs Hootsuite FAQ

Which one is cheaper?
They both start at the same price — $99/mo. The difference is in what you get at each tier.
Can I use either one for free?
Agorapulse has a free plan. Hootsuite doesn't — though they do offer a free trial.
How do they charge?
Both use a per-seat model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Agorapulse: At $99–$199/seat, Agorapulse sits in the mid-to-premium range of social media management tools — above Buffer and Later, roughly competitive with Sprout Social's lower tiers but without Sprout's enterprise weight. They're clearly targeting professional social media managers and agencies who need more than a lightweight scheduler but aren't ready to commit to Sprout-level spend. Hootsuite: Hootsuite sits at the premium end of the SMB-to-mid-market social management space — $99/mo to start is steep compared to Buffer or Later, and they know it. They're not chasing budget buyers; they're positioning against Sprout Social (which is even pricier) and trying to own the 'serious but not enterprise-only' segment.

Keep tabs on both.

We'll monitor pricing changes for Agorapulse and Hootsuite and let you know when something moves.

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