Agorapulse vs Iconosquare Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Agorapulse | Iconosquare | |
|---|---|---|
| Starts at | $99/mo | $39/mo |
| Number of plans | 4 | 5 |
| Free plan | — | |
| Free trial | ||
| Pricing model | per-seat | hybrid |
Standard
- Schedule and publish unlimited posts
- Manage all messages and organic comments from one inbox
- Access basic reports on your audience and top content, and export branded reports
Professional
- Expand your publishing toolbox with link in bio, Instagram product tagging, and calendar notes
- Monitor and reply to ad comments
- Improve teamwork with post and inbox assignments, plus team performance reports
Advanced
Popular- Streamline operations with labels, saved replies, automated moderation rules, and bulk actions
- Align your team with shared content calendars
- Level up your reporting with advanced reports, ads reports, ROI analysis, and competitor benchmarking
Custom
- Scale without limits: manage unlimited social profiles and leverage AI-powered reply suggestions
- Collaborate at an enterprise level with SSO, custom roles, and multi-step approval workflows
- Unlock full reporting capabilities: import historical data, integrate via API, and analyze sentiment
- Get priority support, a dedicated Customer Success Manager, 1:1 training, and quarterly business reviews
Launch
- 5 social profiles
- 1 user
- 100 posts per month
- Email support
- Track your performance with standard analytics and reports backed by 1 year of data retention.
- Publish at the perfect moment with best time to post suggestions.
- Create faster with AI-powered caption writing and content ideation tools.
Scale
Popular- 5 social profiles
- 3 users
- Unlimited posts
- 1 group
- Chat & Email support
- Measure campaign performance and discover what drives results, backed by 2 years of data retention.
- Maximize ROI with clear insights on promoted post performance.
- Listen to what matters with competitors, hashtag, and mentions tracking.
- Collaborate seamlessly with custom content approval workflows.
- Manage all your social interactions, including DMs, in one inbox.
Excel
- 5 social profiles
- 6 users
- Unlimited posts
- Unlimited groups
- Get access to your own dedicated CSM, with:
- Personalized onboarding, ongoing training & priority support
- Deliver professional insights with customized and white-label reporting.
- Benchmark against unlimited competitors.
- Access unlimited data retention.
- Integrate seamlessly with your existing tools through API access.
Build your plan with us
- 20 to ∞ social profiles
- 1 to ∞ users
- Unlimited posts
- Unlimited groups
- Tailored to your specific needs
- Get access to your own dedicated CSM, with:
- Personalized onboarding, ongoing training & priority support
- Flexible options to manage as many social profiles as you need.
- Effortless scalability with a custom plan that grows with you.
- Purpose-built for agencies, multi-location businesses, and individuals managing large social media portfolios.
Free
- 2 social profiles
- 1 user only
- 10 posts per month per profile
- Basic analytics
- Limited reporting
- Mobile App
Agorapulse vs Iconosquare FAQ
- Which one is cheaper?
- Iconosquare is the cheaper option, starting at $39/mo vs $99/mo for Agorapulse.
- Can I use either one for free?
- Iconosquare has a free plan. Agorapulse doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. Agorapulse uses per-seat pricing, while Iconosquare goes with hybrid. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Agorapulse: At $99-$199/mo before custom pricing kicks in, Agorapulse sits mid-market — pricier than bare-bones schedulers like Buffer but cheaper than enterprise suites like Sprout Social or Hootsuite's top tiers. They're courting agencies and mid-size marketing teams who've outgrown lightweight tools but don't need a full enterprise contract yet. Iconosquare: Iconosquare sits mid-market — not a budget tool like Buffer's cheapest plans, but well under the enterprise sprawl of Sprout Social or Hootsuite's top tiers. They're courting agencies and mid-size brands who want Sprout-level analytics without the enterprise sales cycle or price tag.
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