Agorapulse vs Metricool Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Agorapulse | Metricool | |
|---|---|---|
| Starts at | $99/mo | $25/mo |
| Number of plans | 4 | 4 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | per-seat | hybrid |
Standard
- Schedule and publish unlimited posts
- Manage all messages and organic comments from one inbox
- Access basic reports on your audience and top content, and export branded reports
Professional
- Expand your publishing toolbox with link in bio, Instagram product tagging, and calendar notes
- Monitor and reply to ad comments
- Improve teamwork with post and inbox assignments, plus team performance reports
Advanced
Popular- Streamline operations with labels, saved replies, automated moderation rules, and bulk actions
- Align your team with shared content calendars
- Level up your reporting with advanced reports, ads reports, ROI analysis, and competitor benchmarking
Custom
- Scale without limits: manage unlimited social profiles and leverage AI-powered reply suggestions
- Collaborate at an enterprise level with SSO, custom roles, and multi-step approval workflows
- Unlock full reporting capabilities: import historical data, integrate via API, and analyze sentiment
- Get priority support, a dedicated Customer Success Manager, 1:1 training, and quarterly business reviews
Free
- Manage 1 brand
- Manage all your brands' social networks (except LinkedIn and Twitter)
- Schedule up to 20 posts per month
- Analyze 5 competitor profiles
- Access 30 days of analytics
- AI social media assistant
- Metricool MCP
Starter
- Manage up to 10 brands
- Unlimited content publishing*
- Analyze up to 100 competitors
- Access to the X add-on
- Access to the Advanced Analytics add-on
- LinkedIn connection
- Limited access to Campaign Dashboards and Metricool Studio
- PDF and PPT reports
- Multiple link-in-bio
- Analytics with unlimited history
- Access to Flows
- Google Drive and Canva integration
Advanced
Popular- Manage up to 50 brands
- Team and client management
- Role management
- Post approval system
- Complete Twitter/X analytics
- Customizable report templates
- Looker Studio connector
- Metricool API (Zapier, Make, and MCP)
Custom
- Custom number of brands
- Metricool integration in your business
- White Label
- Dedicated account manager
- Custom AI assistant credits
Agorapulse vs Metricool FAQ
- Which one is cheaper?
- Metricool is the cheaper option, starting at $25/mo vs $99/mo for Agorapulse.
- Can I use either one for free?
- Metricool has a free plan. Agorapulse doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. Agorapulse uses per-seat pricing, while Metricool goes with hybrid. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Agorapulse: At $99-$199/mo before custom pricing kicks in, Agorapulse sits mid-market — pricier than bare-bones schedulers like Buffer but cheaper than enterprise suites like Sprout Social or Hootsuite's top tiers. They're courting agencies and mid-size marketing teams who've outgrown lightweight tools but don't need a full enterprise contract yet. Metricool: Metricool undercuts Sprout Social and Hootsuite badly on price while still offering multi-brand management, making it the value pick for agencies and freelancers who'd otherwise get priced out of enterprise-grade tools. It's not chasing enterprise logos with the Advanced tier — Custom pricing exists mostly to capture bigger agencies before they walk to a pricier competitor.
Still deciding? See the best Agorapulse alternatives or the best Metricool alternatives, ranked with verified pricing.
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