Ahrefs vs Yoast Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Lite
- 5 projects
- 6 months of historical data
- 750 tracked keywords
- 5 tracked prompts
- 100,000 crawl credits
- 1,000 credits per user
- 1 user included
- Add 2 more users at $40/mo each
- Dashboard
- Site Explorer
- Keywords Explorer
- Brand Radar
- Site Audit
- Always-on audit
- Rank Tracker
- Competitive Analysis
- SERP history
- Page Inspect
- Web Analytics
- API access
- MCP Server
- Report Builder
- Social Media Manager Beta
- GBP Monitor Beta
Standard
- 20 projects
- 2 years of historical data
- 2,000 tracked keywords
- 10 tracked prompts
- 500,000 crawl credits
- Unlimited credits per user
- 1 user included
- Add 5 more users at $60/mo each
- Dashboard
- Site Explorer
- Keywords Explorer
- Brand Radar
- Site Audit
- Always-on audit
- Rank Tracker
- Competitive Analysis
- SERP history
- Page Inspect
- Web Analytics
- API access
- MCP Server
- Report Builder
- Social Media Manager Beta
- GBP Monitor Beta
- Portfolios
- Content Explorer
- Batch Analysis
- SERP comparison
- Web visibility
- Site structure
- Broken backlinks
- Broken links
- Outgoing links
- Calendar view
- Linking authors
- AI suggestions
- Keyword clusters
- Search intents
- Translations
- SERP updates
Advanced
- 50 projects
- 5 years of historical data
- 5,000 tracked keywords
- 20 tracked prompts
- 1,500,000 crawl credits
- Unlimited credits per user
- 1 user included
- Add 10 more users at $80/mo each
- Dashboard
- Site Explorer
- Keywords Explorer
- Brand Radar
- Site Audit
- Always-on audit
- Rank Tracker
- Competitive Analysis
- SERP history
- Page Inspect
- Web Analytics
- API access
- MCP Server
- Report Builder
- Social Media Manager Beta
- GBP Monitor Beta
- Portfolios
- Content Explorer
- Batch Analysis
- SERP comparison
- Web visibility
- Site structure
- Broken backlinks
- Broken links
- Outgoing links
- Calendar view
- Linking authors
- AI suggestions
- Keyword clusters
- Search intents
- Translations
- SERP updates
- Looker Studio integration
- Search type distribution
- Agency directory listing
- Segmentation Soon
- HTTP authentication
Enterprise
- Uncapped API access
- SSO & enterprise-grade security
- Access management & audit log
- Unlimited historical data
- Personalized higher limits & data exports
- Forecasting & trends
Yoast SEO Premium
- Optimize for up to 5 keywords
- Manage your redirects
- Get internal linking suggestions
- Get AI suggestions for titles and descriptions
- Preview your social content
- Access expert support 24/7
- No WordPress access needed for contributors
- Fewer rewrites, faster review cycles
- One free seat included with Yoast SEO Premium, purchase additional seats for your full team.
- Use generative AI to create SEO titles & meta descriptions
- Get AI-powered suggestions to optimize your content
- Summarize content quickly for clarity
- Get 24/7 expert support
- Improve your SEO skills with the SEO Academy
- Solve SEO issues quickly with our extensive Help Center
- Catch technical problems early
- Automatically handle XML sitemaps and schema markup
- Keep your site search engine friendly
- See actionable SEO feedback instantly
- Improve readability and structure
- Spot issues before publishing
- Optimize for up to 5 keywords per page
- Effortlessly write content your audience loves
- Optimize for keyword variations naturally
- Local SEO Plugin
- Video SEO plugin
- News SEO plugin
Ahrefs vs Yoast FAQ
- Which one is cheaper?
- Yoast is the cheaper option, starting at $9/mo vs $129/mo for Ahrefs.
- Can I use either one for free?
- Ahrefs has a free plan. Yoast doesn't — you'll need to pay from day one.
- How do they charge?
- Different approach here. Ahrefs uses per-seat pricing, while Yoast goes with flat-rate. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Ahrefs: Ahrefs sits in the premium tier of SEO tools — more expensive than Ubersuggest or Mangools by a wide margin, and roughly neck-and-neck with Semrush on mid-tier plans. They're going after serious SEO practitioners and agencies who treat data quality as non-negotiable, not budget-conscious beginners. Yoast: At ~$10/month, Yoast sits in the budget-to-mid range for WordPress SEO plugins, undercutting tools like Rank Math Pro's agency plans but competing directly with its own free plugin's gravity. They're trying to win WordPress-native users who want a trusted brand without a complex pricing decision.
Keep tabs on both.
We'll monitor pricing changes for Ahrefs and Yoast and let you know when something moves.