Yoast Pricing (2026)
Flat-rate per site, not per seat — $9.90/mo (annual billing only) buys one site a license to Premium features like redirect manager, internal linking suggestions, and social previews. The Google Docs integration breaks from that model with its own per-seat add-on at $5/month, so there's a hybrid tacked on for teams that write in Docs.
- Yoast SEO Premium Popular
- $9/mo
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Yoast has changed its pricing 2 times since we started watching. Last change Sep 20, 2026.
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Yoast SEO Premium
Popular- Keep every old URL working
- See one post from several angles
- Fill metadata gaps in bulk
- Start from a draft, never a blank page
- Find the pages nothing links to
- Get an answer at any hour
- Local SEO Plugin
- Video SEO plugin
- News SEO plugin
Does Yoast have a free plan?
No. Yoast lists no free plan or trial on its pricing page. Paid plans start at $9/mo.
Want free? Ahrefs has free plans: see all Yoast alternatives →
AI Pricing Analysis
Pricing Model
Flat-rate per site, not per seat — $9.90/mo (annual billing only) buys one site a license to Premium features like redirect manager, internal linking suggestions, and social previews. The Google Docs integration breaks from that model with its own per-seat add-on at $5/month, so there's a hybrid tacked on for teams that write in Docs.
Tier Strategy
There's really just one paid tier here — Free (the base plugin) versus Premium — so the upgrade trigger isn't tier-hopping, it's need-hopping: you pay once you want redirects, orphaned content detection, or multiple keyword targeting that the free version withholds. Agencies managing several sites are pushed toward bulk licensing rather than a 'pro' tier.
Competitive Positioning
At under $10/month, Yoast sits cheap relative to standalone SEO tools like Ahrefs or SEMrush, but that's an unfair comparison — it's really competing with other WordPress SEO plugins like Rank Math and All in One SEO, where it's priced mid-pack. They're clearly banking on brand trust and plugin ubiquity rather than winning on price.
Growth Lever
The real expansion lever is site count — no per-user pricing to climb, so growth comes from agencies and multi-site owners buying bulk licenses. The Google Docs seat add-on is the only per-seat wedge in an otherwise flat model, suggesting Yoast is testing whether collaborative content teams will pay incrementally for that workflow.
Want the strategist's read on the live page? Read the AI teardown of Yoast's pricing page →
Yoast Pricing FAQ
- How much does Yoast cost?
- Paid plans start at $9/mo.
- Is there a free plan?
- No free plan. You'll need to commit to a paid plan to get started.
- Can I try it before paying?
- Not at the moment. There's no free trial or free plan listed on their pricing page.
- How does the pricing work?
- Flat-rate per site, not per seat — $9.90/mo (annual billing only) buys one site a license to Premium features like redirect manager, internal linking suggestions, and social previews. The Google Docs integration breaks from that model with its own per-seat add-on at $5/month, so there's a hybrid tacked on for teams that write in Docs.
- Is there a discount for annual billing?
- Bulk discounts apply for multiple sites.
- Which plan makes sense for me?
- There's really just one paid tier here — Free (the base plugin) versus Premium — so the upgrade trigger isn't tier-hopping, it's need-hopping: you pay once you want redirects, orphaned content detection, or multiple keyword targeting that the free version withholds. Agencies managing several sites are pushed toward bulk licensing rather than a 'pro' tier.
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