Yoast Pricing (2026)

Flat-rate per-site licensing, not per-seat — $9.90/mo (billed annually at $118.80) buys you one site's worth of Premium features, no usage caps or user limits attached. The value metric is site count, which is unusual for SEO tools that often price on traffic or keywords tracked.

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Yoast SEO Premium Popular
$9/mo
Verified Aug 23, 2026 Official pricing page
Screenshot of Yoast's pricing page showing its plans and prices
Their pricing page, captured Aug 23, 2026

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Yoast SEO Premium

Popular
$9/mo
  • Keep every old URL working
  • See one post from several angles
  • Fill metadata gaps in bulk
  • Start from a draft, never a blank page
  • Find the pages nothing links to
  • Get an answer at any hour
  • Structured data, a standardized way of describing your content to machines, is generated automatically
  • Schema aggregation collects your site's structured data into one deduplicated graph
  • Bot blocker lets you choose which AI systems may use your content for training
  • No WordPress access needed for contributors
  • Fewer rewrites, faster review cycles
  • One seat is included
  • Draft SEO titles and meta descriptions with AI by page or in bulk
  • Review every suggestion before it saves
  • Turn a long post into a working meta description
  • Get 24/7 expert support
  • Learn at your own pace with Yoast SEO Academy
  • Find answers yourself in the help center
  • Catch technical problems early
  • Yoast generates your XML sitemaps and structured data automatically
  • Keep your site readable to search engines and AI systems
  • See what to fix as you write
  • Improve readability and structure
  • Spot issues before publishing
  • Optimize for up to five keyphrases per page
  • Keep the writing natural while the analysis keeps up
  • Synonyms and word forms count too

Does Yoast have a free plan?

No. Yoast lists no free plan or trial on its pricing page. Paid plans start at $9/mo.

Want free? Ahrefs has free plans: see all Yoast alternatives →

AI Pricing Analysis

Pricing Model

Flat-rate per-site licensing, not per-seat — $9.90/mo (billed annually at $118.80) buys you one site's worth of Premium features, no usage caps or user limits attached. The value metric is site count, which is unusual for SEO tools that often price on traffic or keywords tracked.

Tier Strategy

There's really just one consumer tier — free plugin vs. Premium — so the upgrade trigger isn't about scaling usage, it's about needing specific features like redirect manager, internal linking suggestions, or multiple keyword optimization per post. Agencies managing 100+ sites get bumped into a separate licensing conversation entirely, since flat per-site pricing stops making sense at that volume.

Competitive Positioning

Yoast sits mid-market for WordPress SEO tools — pricier than free alternatives like Rank Math's core plugin, but far cheaper than enterprise SEO suites like Semrush or Ahrefs that charge $100+/mo. They're winning on brand trust and WordPress-native simplicity rather than competing on raw feature depth or price.

Growth Lever

Expansion comes from horizontal add-ons rather than deeper tiers — extra Google Docs integration seats at $5/mo each, or additional site licenses as a customer's WordPress footprint grows. There's no usage-based upsell path here; growth is purely a function of how many sites and collaborators a customer needs to cover.

Want the strategist's read on the live page? Read the AI teardown of Yoast's pricing page →

Yoast Pricing FAQ

How much does Yoast cost?
Paid plans start at $9/mo.
Is there a free plan?
No free plan. You'll need to commit to a paid plan to get started.
Can I try it before paying?
Not at the moment. There's no free trial or free plan listed on their pricing page.
How does the pricing work?
Flat-rate per-site licensing, not per-seat — $9.90/mo (billed annually at $118.80) buys you one site's worth of Premium features, no usage caps or user limits attached. The value metric is site count, which is unusual for SEO tools that often price on traffic or keywords tracked.
Is there a discount for annual billing?
Bulk discounts for multiple site subscriptions.
Which plan makes sense for me?
There's really just one consumer tier — free plugin vs. Premium — so the upgrade trigger isn't about scaling usage, it's about needing specific features like redirect manager, internal linking suggestions, or multiple keyword optimization per post. Agencies managing 100+ sites get bumped into a separate licensing conversation entirely, since flat per-site pricing stops making sense at that volume.

More SEO pricing

All SEO pricing →

Comparing Yoast to something specific? Try Yoast vs AccuRanker, Yoast vs Ahrefs, or Yoast vs AIOSEO. Or see the best Yoast alternatives, ranked.

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