AIOSEO vs SEMrush Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

AIOSEO SEMrush
Starts at Custom $139/mo
Number of plans 4 5
Free plan
Free trial
Pricing model flat-rate flat-rate

Elite

Custom
  • Use on 100 sites
  • Includes 200,000 AI Credits
  • Additional TruSEO Keywords
  • Unlimited SEO Audits
  • Unlimited SEO Revisions
  • Advanced 404 Management
  • SEO Statistics
  • Post Index Status
  • Keyword Rank Tracking
  • Dynamic Job Listing Schema
  • Google Search Console Metrics
  • SEO Changes Performance Tracking
  • PageSpeed Insights
  • Top Content Discovery
  • Content Decay Tracking
  • Client Management
  • Multi-site Support
  • Network Robots.txt Control
  • Network-wide SEO Tools
  • Network-level Database Management
  • Powerful Event Schema
  • Cornerstone Content
  • Author SEO Blocks
  • Video Sitemap
  • News Sitemap
  • Google News Integration
  • 404 Error Tracking
  • Fast Server Redirects
  • Full Site Redirects
  • Site Aliases
  • Automate Internal Links
  • Actionable Link Suggestions
  • Top Domain Reports
  • Orphaned Posts Reports
  • Affiliate Links Reports
  • SEO Revisions
  • WordPress REST API
  • Author SEO (E-E-A-T)
  • Multiple Locations
  • Opening Hours
  • Local Business Schema
  • Business Info Blocks
  • Location Blocks
  • Google Maps Integration
  • Custom Post Type Integration
  • Autogenerate Attributes
  • Clean Image Filenames
  • Remove Image Punctuation
  • Adjust Attribute Casing
  • Advanced SEO Modules
  • WooCommerce SEO
  • Powerful XML Sitemaps
  • Smart Schema Markup
  • Powerful Schema Generator
  • Custom Breadcrumbs
  • User Access Control
  • ChatGPT AI Tools
  • Writing Assistant
  • TruSEO Analysis
  • Headline Analyzer
  • Facebook
  • Twitter (X)
  • Pinterest
  • LinkedIn
  • TikTok
  • Google Search Console
  • Microsoft Clarity
  • IndexNow
  • Semrush
  • Elementor
  • Divi
  • SeedProd
  • Avada
  • WPBakery
  • Thrive Architect
  • SiteOrigin
  • Unlimited Users

Pro

Popular
Custom
  • Use on 10 sites
  • Includes 50,000 AI Credits
  • Additional TruSEO Keywords
  • Unlimited SEO Audits
  • 30 SEO Revisions
  • Powerful Event Schema
  • Cornerstone Content
  • Author SEO Blocks
  • Video Sitemap
  • News Sitemap
  • Google News Integration
  • 404 Error Tracking
  • Fast Server Redirects
  • Full Site Redirects
  • Site Aliases
  • Automate Internal Links
  • Actionable Link Suggestions
  • Top Domain Reports
  • Orphaned Posts Reports
  • Affiliate Links Reports
  • SEO Revisions
  • WordPress REST API
  • Author SEO (E-E-A-T)
  • Multiple Locations
  • Opening Hours
  • Local Business Schema
  • Business Info Blocks
  • Location Blocks
  • Google Maps Integration
  • Custom Post Type Integration
  • Autogenerate Attributes
  • Clean Image Filenames
  • Remove Image Punctuation
  • Adjust Attribute Casing
  • Advanced SEO Modules
  • WooCommerce SEO
  • Powerful XML Sitemaps
  • Smart Schema Markup
  • Powerful Schema Generator
  • Custom Breadcrumbs
  • User Access Control
  • ChatGPT AI Tools
  • Writing Assistant
  • TruSEO Analysis
  • Headline Analyzer
  • Facebook
  • Twitter (X)
  • Pinterest
  • LinkedIn
  • TikTok
  • Google Search Console
  • Microsoft Clarity
  • IndexNow
  • Semrush
  • Elementor
  • Divi
  • SeedProd
  • Avada
  • WPBakery
  • Thrive Architect
  • SiteOrigin
  • Unlimited Users

Plus

Custom
  • Use on 3 sites
  • Includes 25,000 AI Credits
  • Additional TruSEO Keywords
  • Unlimited SEO Audits
  • 15 SEO Revisions
  • WordPress REST API
  • Author SEO (E-E-A-T)
  • Multiple Locations
  • Opening Hours
  • Local Business Schema
  • Business Info Blocks
  • Location Blocks
  • Google Maps Integration
  • Custom Post Type Integration
  • Autogenerate Attributes
  • Clean Image Filenames
  • Remove Image Punctuation
  • Adjust Attribute Casing
  • Advanced SEO Modules
  • WooCommerce SEO
  • Powerful XML Sitemaps
  • Smart Schema Markup
  • Powerful Schema Generator
  • Custom Breadcrumbs
  • User Access Control
  • ChatGPT AI Tools
  • Writing Assistant
  • TruSEO Analysis
  • Headline Analyzer
  • Facebook
  • Twitter (X)
  • Pinterest
  • LinkedIn
  • TikTok
  • Google Search Console
  • Microsoft Clarity
  • IndexNow
  • Semrush
  • Elementor
  • Divi
  • SeedProd
  • Avada
  • WPBakery
  • Thrive Architect
  • SiteOrigin
  • Unlimited Users

Basic

Custom
  • Use on 1 site
  • Includes 10,000 AI Credits
  • Additional TruSEO Keywords
  • Unlimited SEO Audits
  • Smart Schema Markup
  • WooCommerce SEO
  • Redirect Monitoring
  • Automatic Redirects
  • Powerful XML Sitemaps
  • Custom Breadcrumbs
  • User Access Control
  • AI Writing Assistant**
  • ChatGPT AI Tools
  • TruSEO Analysis
  • Headline Analyzer
  • Social Media Integrations
  • Microsoft Clarity
  • IndexNow Integration
  • Semrush Keyword Suggestions
  • Page Builder Integration
  • Google Search Console
  • Unlimited Users

SEO

$139/mo
  • 5 websites to monitor
  • 500 keywords to track daily
  • Basic keyword research and competitor analysis
  • Position Tracking
  • Site Audit
  • Track performance in AI search
  • Monitor AI sentiment
  • AI visibility reports for any domain
  • Monitor custom prompts

Starter

$199/mo
  • 5 websites to monitor
  • 500 keywords to track daily
  • Keyword research and optimization tools
  • Competitors insights tools
  • MCP access
  • 50 prompts to track daily
  • 1 domain for AI brand performance
  • 300 AI visibility reports per day
  • AI-ready Site Audit

Pro+

$299/mo
  • 15 websites to monitor
  • 1,500 keywords to track daily
  • Historical SEO data
  • Content optimization
  • Keyword cannibalization analysis
  • Multi-location/device tracking
  • 100 prompts to track daily

Advanced

$549/mo
  • 40 websites to monitor
  • 5,000 keywords to track daily
  • SEO share of voice
  • API data integration
  • 200 prompts to track daily

Free.

$0/mo
  • 1 demo project
  • 10 reports per day across all vital tools
  • Help Center & Basic Onboarding
  • AI Visibility features

AIOSEO vs SEMrush FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
SEMrush has a free plan. AIOSEO doesn't — though they do offer a free trial.
How do they charge?
Both use a flat-rate model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. AIOSEO: At $49.50–$299.50/year on intro pricing, AIOSEO undercuts Yoast Premium and competes directly with Rank Math Pro on price. They're positioning as the accessible, feature-rich alternative — not the budget scraper, but not the enterprise premium play either. SEMrush: SEMrush sits in the premium-mid tier of SEO tooling — more expensive than Ubersuggest or Mangools, but undercutting Conductor or BrightEdge on the enterprise end. They're clearly targeting in-house marketing teams and mid-size agencies who've outgrown free tools but aren't ready for six-figure enterprise contracts.

Keep tabs on both.

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