Alteryx vs Amplitude Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Alteryx Amplitude
Starts at $250/mo Custom
Number of plans 3 4
Free plan
Free trial
Pricing model custom usage-based

Starter Edition

$250/mo

Professional Edition

Custom

Enterprise Edition

Custom

Free

$0/mo
  • AI Agents and MCP
  • Basic Product Analytics
  • Cohort syncs (one time)
  • 2000 AI feedback records
  • 10K monthly session replays
  • Limited Experiments, Guides & Surveys
  • 500 active AI Visibility prompts

Plus

Popular
$0/mo
  • AI Agents and MCP
  • Scale up to 70M Events
  • Custom events and formulas
  • 20 Behavioral cohorts
  • Alerts
  • Heatmaps
  • 1,000 active AI Visibility prompts
  • 2-year data retention

Growth

Custom
  • AI Agents and MCP
  • Advanced Behavioral Exploration
  • Currency conversion
  • Monitoring and Alerts
  • 20K monthly session replays
  • 2,500 active AI Visibility prompts
  • SSO & Project Permissions

Enterprise

Custom
  • AI Agents and MCP
  • Unlimited projects per portfolio
  • Data Access Controls
  • Unlimited Monitoring and Alerts
  • 50K monthly session replays
  • 5,000 active AI Visibility prompts
  • Advanced User Mgmt (incl RBAC)

Alteryx vs Amplitude FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Amplitude has a free plan. Alteryx doesn't — though they do offer a free trial.
How do they charge?
Different approach here. Alteryx uses custom pricing, while Amplitude goes with usage-based. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Alteryx: At $250/user/month just to get in the door, Alteryx sits firmly in premium territory compared to lighter-weight BI or data prep tools — this isn't a tool you buy on impulse. They're competing for enterprise data teams and analysts who already have budget authority, not scrappy startups price-shopping on a landing page. Amplitude: They're threading the needle between Mixpanel (comparable usage-based model) and more expensive enterprise BI tools — not the cheapest option in product analytics, but the startup discount program signals they're actively trying to win early-stage companies before Mixpanel or PostHog does. The $0 Plus entry point is a direct shot at lowering the barrier to land in growing teams.

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