Which one is cheaper?

Umami is the cheaper option, starting at $20/mo vs $250/mo for Alteryx.

Can I use either one for free?

Umami has a free plan. Alteryx doesn't — though they do offer a free trial.

Different approach here. Alteryx uses custom pricing, while Umami goes with usage-based. That changes the math depending on your team size and usage.

Which one is a better deal?

Depends on what you need. Alteryx: At $250/user/month just to get in the door, Alteryx sits firmly in premium territory compared to lighter-weight BI or data prep tools — this isn't a tool you buy on impulse. They're competing for enterprise data teams and analysts who already have budget authority, not scrappy startups price-shopping on a landing page. Umami: Umami is gunning for the privacy-first, lightweight analytics crowd — think teams fleeing Google Analytics post-GDPR headaches. At $20 for Pro, they're undercutting Fathom and Plausible, which both sit around $14–$19/mo but with stricter pageview caps, making Umami competitive on both price and flexibility.

Alteryx vs Umami Pricing (2026)

	Alteryx	Umami
Starts at	$250/mo	$20/mo
Number of plans	3	4
Free plan	—
Free trial
Pricing model	custom	usage-based

Alteryx

Official page

Starter Edition

$250/mo

Professional Edition

Custom

Enterprise Edition

Custom

Umami

Official page

Hobby

$0/mo

Up to 100K events per month
1 website
6 month data retention
Community support

Pro

Popular

$20/mo

1 million events per month included
$0.00003 per additional event
Up to 20 websites
Up to 10 team members
2 year data retention
API access
Email support

Business

$200/mo

10 million events per month included
$0.00002 per additional event
Unlimited websites
Unlimited team members
5 year data retention
Session replays
Heatmaps
White-labeling
Streaming API
Email and chat support

Enterprise

Custom

Single sign on (SAML SSO)
Onboarding support
Uptime SLA
Custom pricing
Custom data retention
Invoice billing
Enterprise support

Alteryx vs Umami FAQ

Which one is cheaper?: Umami is the cheaper option, starting at $20/mo vs $250/mo for Alteryx.
Can I use either one for free?: Umami has a free plan. Alteryx doesn't — though they do offer a free trial.
How do they charge?: Different approach here. Alteryx uses custom pricing, while Umami goes with usage-based. That changes the math depending on your team size and usage.
Which one is a better deal?: Depends on what you need. Alteryx: At $250/user/month just to get in the door, Alteryx sits firmly in premium territory compared to lighter-weight BI or data prep tools — this isn't a tool you buy on impulse. They're competing for enterprise data teams and analysts who already have budget authority, not scrappy startups price-shopping on a landing page. Umami: Umami is gunning for the privacy-first, lightweight analytics crowd — think teams fleeing Google Analytics post-GDPR headaches. At $20 for Pro, they're undercutting Fathom and Plausible, which both sit around $14–$19/mo but with stricter pageview caps, making Umami competitive on both price and flexibility.

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