Amplitude vs Plausible Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Amplitude Plausible
Starts at Custom $9/mo
Number of plans 4 4
Free plan
Free trial
Pricing model usage-based usage-based

Free

$0/mo
  • AI Agents and MCP
  • Basic Product Analytics
  • Cohort syncs (one time)
  • 2000 AI feedback records
  • 10K monthly session replays
  • Limited Experiments, Guides & Surveys
  • 500 active AI Visibility prompts

Plus

Popular
$0/mo
  • AI Agents and MCP
  • Scale up to 70M Events
  • Custom events and formulas
  • 20 Behavioral cohorts
  • Alerts
  • Heatmaps
  • 1,000 active AI Visibility prompts
  • 2-year data retention

Growth

Custom
  • AI Agents and MCP
  • Advanced Behavioral Exploration
  • Currency conversion
  • Monitoring and Alerts
  • 20K monthly session replays
  • 2,500 active AI Visibility prompts
  • SSO & Project Permissions

Enterprise

Custom
  • AI Agents and MCP
  • Unlimited projects per portfolio
  • Data Access Controls
  • Unlimited Monitoring and Alerts
  • 50K monthly session replays
  • 5,000 active AI Visibility prompts
  • Advanced User Mgmt (incl RBAC)

Starter

$9/mo
  • One site
  • 3 years of data retention
  • Intuitive, fast and privacy-friendly dashboard
  • Email/Slack reports
  • Google Analytics import
  • Goals and custom events
  • Saved Segments
  • Annotations

Growth

$14/mo
  • Up to 3 sites
  • Up to 3 team members
  • Team Management
  • Shared Links
  • Embedded Dashboards
  • Shared Segments
  • Shared Annotations

Business

Popular
$19/mo
  • Up to 10 sites
  • Up to 10 team members
  • 5 years of data retention
  • Custom Properties
  • Stats API (600 requests per hour)
  • Data Studio Connector
  • Ecommerce revenue attribution
  • Funnels and user journeys
  • Consolidated View

Enterprise

Custom
  • 10+ sites
  • 10+ team members
  • 600+ Stats API requests per hour
  • Sites API access
  • Single Sign-On (SSO)
  • Managed Proxy
  • Scheduled raw event data exports
  • 5+ years of data retention
  • Priority support

Amplitude vs Plausible FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Amplitude has a free plan. Plausible doesn't — though they do offer a free trial.
How do they charge?
Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Amplitude: They're threading the needle between Mixpanel (comparable usage-based model) and more expensive enterprise BI tools — not the cheapest option in product analytics, but the startup discount program signals they're actively trying to win early-stage companies before Mixpanel or PostHog does. The $0 Plus entry point is a direct shot at lowering the barrier to land in growing teams. Plausible: Plausible is positioning as the privacy-first, lightweight alternative to Google Analytics — not competing on price with enterprise tools but undercutting the complexity tax of GA4. At $9/mo entry they're accessible to indie devs and small teams who want clean data without GDPR headaches.

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