Amplitude vs Smartlook Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Amplitude pricing Smartlook pricing
Starts at Custom $55/mo
Number of plans 4 3
Free plan
Free trial —
Pricing model usage-based flat-rate

Price is one row. To weigh the features too, use our feature comparison template →

Free

$0/mo
  • AI Agents and MCP
  • Product Analytics
  • Agent Analytics
  • Cohort syncs (one time)
  • 2000 AI feedback records
  • 10K monthly session replays
  • Limited Experiments, Guides & Surveys

Plus

Popular
$0/mo
  • AI Agents and MCP
  • Scale up to 70M Events
  • Custom events and formulas
  • 20 Behavioral cohorts
  • Alerts
  • Heatmaps
  • 2-year data retention

Growth

Custom
  • AI Agents and MCP
  • Advanced Behavioral Exploration
  • Currency conversion
  • Monitoring and Alerts
  • 20K monthly session replays
  • SSO & Project Permissions

Enterprise

Custom
  • AI Agents and MCP
  • Unlimited projects per portfolio
  • Data Access Controls
  • Unlimited Monitoring and Alerts
  • 50K monthly session replays
  • Advanced User Mgmt (incl RBAC)

Free plan

$0/mo

Pro plan

$55/mo

Enterprise plan

Custom

Amplitude vs Smartlook FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
How do they charge?
Different approach here. Amplitude uses usage-based pricing, while Smartlook goes with flat-rate. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Amplitude: There's no visible price tag past Plus, which itself signals Amplitude is playing a premium, enterprise-oriented game rather than competing on sticker shock. They're clearly chasing product-led orgs willing to invest serious budget once analytics becomes mission-critical, not scrappy startups comparison-shopping on a pricing page. Smartlook: Sitting in the middle of the session replay market — cheaper than FullStory's per-session model but pricier than some newer entrants. They're targeting teams who want predictable costs without usage anxiety.

Still deciding? See the best Amplitude alternatives or the best Smartlook alternatives, ranked with verified pricing.

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