AnnounceKit vs UserGuiding Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

AnnounceKit pricing UserGuiding pricing
Starts at $89/mo $174/mo
Number of plans 4 3
Free plan — —
Free trial
Pricing model flat-rate hybrid

Price is one row. To weigh the features too, use our feature comparison template →

Essentials

$89/mo
  • Publishing Posts
  • Standalone Changelog Page
  • All Widget Types
  • Basic Branding
  • Product Roadmap
  • Email Updates
  • Comments & Reactions
  • AI-Powered Post Editor
  • Post Analytics

Growth

$149/mo
  • User Tracking
  • Segmentation
  • Custom Changelog URL
  • Feature Requests
  • Advanced Analytics
  • Unlimited Team Members

Scale

Popular
$399/mo
  • Post Boosters
  • In-app Notifications
  • Multi-Languages
  • Email Digest
  • SMTP
  • Custom CSS
  • Private Changelog Page
  • SSO & SAML

Enterprise

Custom
  • Advanced Team Management (RBAC)
  • Remove AnnounceKit Branding
  • Dedicated Account Manager
  • Private Slack Support Channel
  • SOC 2 & Trust Center Access
  • Annual Security Reviews
  • Custom Invoicing & Contracts

Starter

$174/mo
  • Starting from 2,000 MAU
  • All In-App Onboarding Experiences + AI Assistant
  • Surveys & NPS with AI Insights
  • Analytics Reporting & Segmentation
  • Knowledge Base & Product Updates

Growth

Popular
$349/mo
  • Starting from 2,000 MAU
  • No-Code Event Tracking
  • Advanced Analytics Reporting
  • Private Knowledge Base & Product Updates
  • Feature Request & Roadmap
  • Localization & Auto-Translate
  • Custom Alerts

Enterprise

Custom
  • Custom MAU
  • Unlimited Onboarding Experiences
  • Migration Support
  • Security Audit & Compliance
  • Custom Contract & SLA
  • SAML SSO & Team Member Activity Logs

AnnounceKit vs UserGuiding FAQ

Which one is cheaper?
AnnounceKit starts lower at $89/mo, compared to $174/mo for UserGuiding.
Can I use either one for free?
Neither has a free plan. But AnnounceKit and UserGuiding offer a free trial.
How do they charge?
Different approach here. AnnounceKit uses flat-rate pricing, while UserGuiding goes with hybrid. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. AnnounceKit: AnnounceKit sits mid-to-premium in the changelog/product-update-tool space — pricier than bare-bones widgets but cheaper than full-blown product marketing suites. They're clearly going after funded startups and mid-market SaaS teams who want a polished, plug-and-play tool without building one in-house, not solo founders on a shoestring. UserGuiding: At $174 entry, UserGuiding sits mid-market — pricier than bare-bones checklist tools but well under the likes of Pendo or WalkMe, which often start in four figures. They're clearly hunting the underserved middle: teams that outgrew free/cheap tools like Userpilot's lower tiers but aren't ready for enterprise-grade platforms with six-month sales cycles.

Still deciding? See the best AnnounceKit alternatives or the best UserGuiding alternatives, ranked with verified pricing.

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