UserGuiding Pricing (2026)

Hybrid setup where the base fee buys you into a tier, but what you're really paying for is a mix of monthly active users (or sessions) plus feature access — classic SaaS bundling with a usage cap baked in. The $174/$349 sticker prices are yearly-billed only, so anyone comparing month-to-month costs elsewhere needs to dig for the toggle.

From $174/mo 3 plans hybrid Free trial Best UserGuiding alternatives → UserGuiding's competitors →
Starter
$174/mo
Growth Popular
$349/mo
Enterprise
Contact Sales
Verified Sep 19, 2026 Official pricing page

Price watch

Get an email when UserGuiding changes its price.

UserGuiding has changed its pricing 2 times since we started watching. Last change Sep 19, 2026.

One email per change, with the old and new price. No newsletter. Unsubscribe in one click.

Screenshot of UserGuiding's pricing page showing its plans and prices
Their pricing page, captured Sep 19, 2026

Starter

$174/mo
  • Starting from 2,000 MAU
  • All In-App Onboarding Experiences + AI Assistant
  • Surveys & NPS with AI Insights
  • Analytics Reporting & Segmentation
  • Knowledge Base & Product Updates

Growth

Popular
$349/mo
  • Starting from 2,000 MAU
  • No-Code Event Tracking
  • Advanced Analytics Reporting
  • Private Knowledge Base & Product Updates
  • Feature Request & Roadmap
  • Localization & Auto-Translate
  • Custom Alerts

Enterprise

Contact Sales
  • Custom MAU
  • Unlimited Onboarding Experiences
  • Migration Support
  • Security Audit & Compliance
  • Custom Contract & SLA
  • SAML SSO & Team Member Activity Logs

Does UserGuiding have a free plan?

No. There's no free-forever plan. There is a free trial that lasts 14 days, with no credit card required, and paid plans start at $174/mo.

Want free? Canny and Featurebase have free plans: see all UserGuiding alternatives →

AI Pricing Analysis

Pricing Model

Hybrid setup where the base fee buys you into a tier, but what you're really paying for is a mix of monthly active users (or sessions) plus feature access — classic SaaS bundling with a usage cap baked in. The $174/$349 sticker prices are yearly-billed only, so anyone comparing month-to-month costs elsewhere needs to dig for the toggle.

Tier Strategy

Starter is aimed at small teams or startups just dipping into onboarding flows and tooltips — enough to prove ROI without a big commitment. Growth kicks in once you need more MAU headroom, deeper analytics, or multiple products/flows running simultaneously, and Enterprise exists purely for orgs that need custom MAU volume, SSO, or dedicated support that a self-serve tier can't hold.

Competitive Positioning

At $174 entry, UserGuiding sits mid-market — pricier than bare-bones checklist tools but well under the likes of Pendo or WalkMe, which often start in four figures. They're clearly hunting the underserved middle: teams that outgrew free/cheap tools like Userpilot's lower tiers but aren't ready for enterprise-grade platforms with six-month sales cycles.

Growth Lever

Expansion is driven by MAU/user volume ceilings and feature gating — things like advanced analytics, multiple language support, and integrations likely sit behind Growth or Enterprise. No free plan means the trial is doing all the top-of-funnel work, so the real lever is usage growth forcing a tier jump once a company's product adoption scales past Starter's cap.

Want the strategist's read on the live page? Read the AI teardown of UserGuiding's pricing page →

UserGuiding Pricing FAQ

How much does UserGuiding cost?
Paid plans start at $174/mo, going up to $349/mo for larger teams. There's also an Enterprise tier with custom pricing.
Is there a free plan?
No free plan. But there is a free trial, so you can test it out before paying.
Can I try it before paying?
Yes — there's a free trial that lasts 14 days. You don't need a credit card to start.
How does the pricing work?
Hybrid setup where the base fee buys you into a tier, but what you're really paying for is a mix of monthly active users (or sessions) plus feature access — classic SaaS bundling with a usage cap baked in. The $174/$349 sticker prices are yearly-billed only, so anyone comparing month-to-month costs elsewhere needs to dig for the toggle.
Is there a discount for annual billing?
SAVE 30% with yearly billing.
Which plan makes sense for me?
Starter is aimed at small teams or startups just dipping into onboarding flows and tooltips — enough to prove ROI without a big commitment. Growth kicks in once you need more MAU headroom, deeper analytics, or multiple products/flows running simultaneously, and Enterprise exists purely for orgs that need custom MAU volume, SSO, or dedicated support that a self-serve tier can't hold.

More Product Management pricing

All Product Management pricing →

Weighing these against each other? Track UserGuiding and its alternatives → Pricing, features and reviews, in one weekly brief. Free for 14 days.

Comparing UserGuiding to something specific? Try UserGuiding vs Aha!, UserGuiding vs airfocus, or UserGuiding vs AnnounceKit. Or see the best UserGuiding alternatives, ranked.

Set it up once. Get a plan every week.

Add the competitors you care about. Outmano keeps watching them, so you can stop checking their sites.

Try Outmano free »

14-day free trial · $0 today