AnswerThePublic vs Moz Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| AnswerThePublic | Moz | |
|---|---|---|
| Starts at | $13/mo | $99/mo |
| Number of plans | 3 | 4 |
| Free plan | — | — |
| Free trial | — | |
| Pricing model | per-seat | per-seat |
Starter
- 1 user
- 100 searches per month
- 1,000 monthly prompt suggestions
- CPC and search volume data
- Create up to 6 monthly AI articles (NEW)
Growth
Popular- Up to 3 users
- 200 searches per month
- 2,000 monthly prompt suggestions
- CPC and search volume data
- Create up to 35 monthly AI articles (NEW)
Business
- Up to 10 users
- 300 searches per month
- 3,000 monthly prompt suggestions
- CPC and search volume data
- Create up to 80 monthly AI articles (NEW)
Standard
- 1 user included
- 3 tracked sites
- 300 tracked keywords per mo
- 400K pages crawled per mo
- AI Overviews by Keyword
- 1 AI Visibility Dashboard
- 50 Tracked Prompts
- 4 Tracked AI Models (GPT, Gemini, Google AI Mode, & Perplexity)
- Weekly Prompt Tracking frequency
- AI Prompt Suggestions research
- 2 AI Content Briefs per month
Medium
Popular- 2 users included
- 10 tracked sites
- 1,500 tracked keywords per mo
- 2M pages crawled per mo
- AI Overviews by Keyword
- 2 AI Visibility Dashboards
- 100 Tracked Prompts
- 4 Tracked AI Models (GPT, Gemini, Google AI Mode, & Perplexity)
- Weekly Prompt Tracking frequency
- AI Prompt Suggestions research
- 10 AI Content Briefs per month (5x more than standard)
Large
- 3 users included
- 25 tracked sites
- 3,000 tracked keywords per mo
- 5M pages crawled per mo
- AI Overviews by Keyword
- 4 AI Visibility Dashboards
- 200 Tracked Prompts
- 4 Tracked AI Models (GPT, Gemini, Google AI Mode, & Perplexity)
- Weekly Prompt Tracking frequency
- AI Prompt Suggestions research
- 50 AI Content Briefs per month (5x more than medium)
Enterprise
AnswerThePublic vs Moz FAQ
- Which one is cheaper?
- AnswerThePublic starts lower at $13/mo, compared to $99/mo for Moz.
- Can I use either one for free?
- Neither has a free plan. But Moz offers a free trial.
- How do they charge?
- Both use a per-seat model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. AnswerThePublic: At $13-$132/mo they're positioned as the budget-friendly entry point into keyword research tools, undercutting bigger SEO suites like Ahrefs or SEMrush by a wide margin. They're clearly fishing for solo users and small teams who want directional keyword ideas without paying for a full SEO platform. Moz: Sitting in the middle of the SEO tool pack — pricier than budget tools like Ubersuggest but cheaper than Ahrefs or Semrush at the top end. Moz is playing for small-to-mid agencies and in-house marketers who want brand recognition (Domain Authority) without paying enterprise-tier prices.
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