AnswerThePublic vs SEMrush Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| AnswerThePublic | SEMrush | |
|---|---|---|
| Starts at | $13/mo | $139/mo |
| Number of plans | 3 | 5 |
| Free plan | ||
| Free trial | — | |
| Pricing model | flat-rate | flat-rate |
Starter
- 1 user
- 100 searches per month
- 1,000 monthly prompt suggestions
- CPC and search volume data
- Create up to 6 monthly AI articles
- Keyword search
- Keyword search volume
- Cost per click data
- Organize results with Tags
- Searches listening alerts
- Compare data over time
- Hide branches & suggestions
- Priority customer support
- Prompts suggestions per month
- Prompt responses & sentiment per month
- Projects
- Monthly credits
- Articles generated per month
- Deep search (uses 8 credits)
- Writing style generation
- Content schedule
- Plagiarism score
- Edit with AI
- Publish to WordPress
- Keyword List
- Search tracking (save snapshots)
Growth
Popular- Up to 3 users
- 200 searches per month
- 2,000 monthly prompt suggestions
- CPC and search volume data
- Create up to 35 monthly AI articles
- Keyword search
- Keyword search volume
- Cost per click data
- Organize results with Tags
- Searches listening alerts
- Compare data over time
- Hide branches & suggestions
- Priority customer support
- Prompts suggestions per month
- Prompt responses & sentiment per month
- Projects
- Monthly credits
- Articles generated per month
- Deep search (uses 8 credits)
- Writing style generation
- Content schedule
- Plagiarism score
- Edit with AI
- Publish to WordPress
- Keyword List
- Search tracking (save snapshots)
Business
- Up to 10 users
- 300 searches per month
- 3,000 monthly prompt suggestions
- CPC and search volume data
- Create up to 80 monthly AI articles
- Keyword search
- Keyword search volume
- Cost per click data
- Organize results with Tags
- Searches listening alerts
- Compare data over time
- Hide branches & suggestions
- Priority customer support
- Prompts suggestions per month
- Prompt responses & sentiment per month
- Projects
- Monthly credits
- Articles generated per month
- Deep search (uses 8 credits)
- Writing style generation
- Content schedule
- Plagiarism score
- Edit with AI
- Publish to WordPress
- Keyword List
- Search tracking (save snapshots)
SEO
- 5 websites to monitor
- 500 keywords to track daily
- Basic keyword research and competitor analysis
- Position Tracking
- Site Audit
- Track performance in AI search
- Monitor AI sentiment
- AI visibility reports for any domain
- Monitor custom prompts
Starter
- 5 websites to monitor
- 500 keywords to track daily
- Keyword research and optimization tools
- Competitors insights tools
- MCP access
- 50 prompts to track daily
- 1 domain for AI brand performance
- 300 AI visibility reports per day
- AI-ready Site Audit
Pro+
- 15 websites to monitor
- 1,500 keywords to track daily
- Historical SEO data
- Content optimization
- Keyword cannibalization analysis
- Multi-location/device tracking
- 100 prompts to track daily
Advanced
- 40 websites to monitor
- 5,000 keywords to track daily
- SEO share of voice
- API data integration
- 200 prompts to track daily
Free.
- 1 demo project
- 10 reports per day across all vital tools
- Help Center & Basic Onboarding
- AI Visibility features
AnswerThePublic vs SEMrush FAQ
- Which one is cheaper?
- AnswerThePublic starts lower at $13/mo, compared to $139/mo for SEMrush.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Both use a flat-rate model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. AnswerThePublic: At $13/mo entry point, they're undercutting tools like Semrush and Ahrefs by a wide margin, positioning as the accessible, single-purpose alternative. They're not chasing enterprise — they're going after content marketers who don't need a full SEO suite and resent paying for one. SEMrush: SEMrush sits in the premium-mid tier of SEO tooling — more expensive than Ubersuggest or Mangools, but undercutting Conductor or BrightEdge on the enterprise end. They're clearly targeting in-house marketing teams and mid-size agencies who've outgrown free tools but aren't ready for six-figure enterprise contracts.
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