AnswerThePublic vs SpyFu Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

AnswerThePublic SpyFu
Starts at $13/mo $39/mo
Number of plans 3 3
Free plan
Free trial
Pricing model flat-rate flat-rate

Starter

$13/mo
  • 1 user
  • 100 searches per month
  • 1,000 monthly prompt suggestions
  • CPC and search volume data
  • Create up to 6 monthly AI articles
  • Keyword search
  • Keyword search volume
  • Cost per click data
  • Organize results with Tags
  • Searches listening alerts
  • Compare data over time
  • Hide branches & suggestions
  • Priority customer support
  • Prompts suggestions per month
  • Prompt responses & sentiment per month
  • Projects
  • Monthly credits
  • Articles generated per month
  • Deep search (uses 8 credits)
  • Writing style generation
  • Content schedule
  • Plagiarism score
  • Edit with AI
  • Publish to WordPress
  • Keyword List
  • Search tracking (save snapshots)

Growth

Popular
$66/mo
  • Up to 3 users
  • 200 searches per month
  • 2,000 monthly prompt suggestions
  • CPC and search volume data
  • Create up to 35 monthly AI articles
  • Keyword search
  • Keyword search volume
  • Cost per click data
  • Organize results with Tags
  • Searches listening alerts
  • Compare data over time
  • Hide branches & suggestions
  • Priority customer support
  • Prompts suggestions per month
  • Prompt responses & sentiment per month
  • Projects
  • Monthly credits
  • Articles generated per month
  • Deep search (uses 8 credits)
  • Writing style generation
  • Content schedule
  • Plagiarism score
  • Edit with AI
  • Publish to WordPress
  • Keyword List
  • Search tracking (save snapshots)

Business

$132/mo
  • Up to 10 users
  • 300 searches per month
  • 3,000 monthly prompt suggestions
  • CPC and search volume data
  • Create up to 80 monthly AI articles
  • Keyword search
  • Keyword search volume
  • Cost per click data
  • Organize results with Tags
  • Searches listening alerts
  • Compare data over time
  • Hide branches & suggestions
  • Priority customer support
  • Prompts suggestions per month
  • Prompt responses & sentiment per month
  • Projects
  • Monthly credits
  • Articles generated per month
  • Deep search (uses 8 credits)
  • Writing style generation
  • Content schedule
  • Plagiarism score
  • Edit with AI
  • Publish to WordPress
  • Keyword List
  • Search tracking (save snapshots)

Basic

$39/mo
  • 10k row search results
  • 10k row data exports
  • 1 Live Site tracking project
  • 5k Weekly tracked keyword rankings
  • 10 automated reports
  • Pre-built Google Ads Campaigns
  • GSC Integration
  • White labeled reporting
  • API access
  • 1 user

Pro + AI

Popular
$119/mo
  • Unlimited search results - see all the data
  • Unlimited data exports. All you can eat
  • 10 Live Site tracking projects
  • 10+ years historical data
  • Boost visibility in AI & Search - RivalFlow (1 site)
  • ChatGPT Integration - Get SpyFu data in ChatGPT
  • AI Brand Monitoring
  • 15k Weekly tracked keyword rankings
  • 100 automated reports
  • Pre-built Google Ads Campaigns
  • GSC Integration
  • White labeled reporting
  • API access
  • 1 user included ($30 for each additional)

Team / Agency

$249/mo
  • Unlimited search results - see all the data
  • Unlimited data exports. All you can eat
  • Unlimited Live Site tracking projects
  • 10+ years historical data
  • Boost visibility in AI & Search - RivalFlow (5 sites)
  • ChatGPT Integration - Get SpyFu data in ChatGPT
  • AI Brand Monitoring
  • 50k Weekly tracked keyword rankings
  • Unlimited automated reports
  • Pre-built Google Ads Campaigns
  • GSC Integration
  • White labeled reporting
  • API access
  • 5 users included ($30 for each additional)

AnswerThePublic vs SpyFu FAQ

Which one is cheaper?
AnswerThePublic starts lower at $13/mo, compared to $39/mo for SpyFu.
Can I use either one for free?
AnswerThePublic has a free plan. SpyFu doesn't — you'll need to pay from day one.
How do they charge?
Both use a flat-rate model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. AnswerThePublic: At $13/mo entry point, they're undercutting tools like Semrush and Ahrefs by a wide margin, positioning as the accessible, single-purpose alternative. They're not chasing enterprise — they're going after content marketers who don't need a full SEO suite and resent paying for one. SpyFu: SpyFu sits in the budget-to-mid tier of the SEO/PPC intelligence space — cheaper than Semrush or Ahrefs at comparable tiers, and positioning itself as the scrappy alternative for teams that want competitive ad and keyword data without enterprise pricing. The $39 entry point is a deliberate low-friction hook for cost-conscious SMBs.

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